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玛莎拉蒂牵手华为系车企:意大利豪车为何把大脑交给中国|附文稿

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时间英文中文
0:00Imagine buying a luxury Italian sports car.想象一下,买辆豪华的意大利运动车
0:02You pay a huge amount of money.你付了很多钱
0:04Right, a really massive对,非常大
0:05amount.金额。
0:06Yeah, and the beautiful badge on the front says Maserati.前面那漂亮的徽章上写着玛莎拉蒂
0:10So you expect perfect Italian所以你期待完美的意大利语
0:13engineering.工程学。
0:13Naturally.当然
0:15But the brain inside the car is different.但车内大脑不同.
0:18It comes from a Chinese smartphone它来自一个中国智能手机
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序号英文中文
1Imagine buying a luxury Italian sports car.想象一下,买辆豪华的意大利运动车
2You pay a huge amount of money.你付了很多钱
3Right, a really massive对,非常大
4amount.金额。
5Yeah, and the beautiful badge on the front says Maserati.前面那漂亮的徽章上写着玛莎拉蒂
6So you expect perfect Italian所以你期待完美的意大利语
7engineering.工程学。
8Naturally.当然
9But the brain inside the car is different.但车内大脑不同.
10It comes from a Chinese smartphone它来自一个中国智能手机
11maker.创造者。
12Yes, and the metal skeleton comes from a Chinese factory too.对,金属骨架也来自中国工厂
13Exactly.没错
14This exact situation这个确切的情况
15is happening right now.正在发生
16Welcome to today's deep dive.欢迎来到今天的深度潜水
17We are exploring a huge change in the global我们正在探索全球变化
18car industry.汽车工业.
19We really are.我们真的
20The global car market is completely flipping upside down.全球汽车市场完全颠倒.
21Two very different worlds are merging together.两个截然不同的世界正在合并。
22Yeah.对
23Our information today comes from a recent我们今天的信息来自最近
24business report.商业报告。
25We are looking at an article from the South China Morning Post.我们看的是"南华早报"的一篇文章.
26Right.对
27And the mission任务
28of this deep dive is to explore a very surprising partnership.探索一个非常令人惊讶的合作关系
29We want to know why a famous Italian我们想知道为什么一个著名的意大利人
30luxury brand is teaming up with a Chinese technology giant.豪华品牌与中国科技巨头携手合作.
31Right.对
32And we also want to look我们也想看看
33at the bigger picture.在更大的画面。
34We will explore what this means for the future of cars.我们将探索这对汽车的未来意味着什么.
35You know, the cars你知道,汽车
36you will actually drive.你会开车的
37So let us start with the core facts.因此,让我们从核心事实开始。
38A Chinese luxury brand is making a big一个中国的奢侈品品牌正在发展壮大
39move.移动。
40The brand is called Maestro.该品牌名为大师.
41Yes, Matrix.是的,母体。
42They build electric vehicles or EVs.他们建造电动车辆或EV.
43Exactly.没错
44No没有
45gas engines.煤气发动机。
46Right.对
47So Matrix is close to a major deal with Maserati.因此,马斯特拉蒂与马塞拉蒂关系密切.
48Maserati is a very玛莎拉蒂是一个非常
49famous Italian car maker.意大利著名汽车制造商.
50They are.他们是。
51And they are owned by a massive company called Stellantis.他们被一家叫斯特兰蒂斯的大型公司拥有
52Right.对
53So these two companies want to build new car models together.因此这两家公司希望共同打造新车型.
54And they plan to do this by他们计划这么做
55late 2027.2027年末开始.
56Yes.对
57Their goal is really big.他们的目标真的很大。
58They want to fight the biggest global brands.他们想对抗最大的全球品牌.
59Like who?像谁?
60Well, they are aiming directly at companies like BMW and Mercedes-Benz.他们直接瞄准宝马和奔驰等公司
61Oh, wow.哦,哇呜。
62That is serious这很严重
63competition.竞争。
64It is.没错
65They plan to sell these new cars in China and all around the world.他们计划在中国和世界各地销售这些新车.
66But here is the critical detail.但这里是关键的细节。
67What is that?这是什么?
68The car sold outside of China will wear the famous卖出中国的汽车会穿成名的
69Maserati badge.马赛拉蒂徽章.
70Just the badge?只有警徽吗?
71Yes.对
72That badge changes everything.那徽章改变了一切
73It changes how people see the它改变了人们如何看待
74car.车
75It gives the car instant status in a very tough market.它让汽车在一个非常艰难的市场上立即处于状态.
76Okay.摆
77I think we need an analogy我觉得我们需要一个类比
78to make this clear.以阐明这一点。
79Go ahead.来吧。
80It is like a famous Italian fashion designer.就像意大利著名时装设计师
81And they team up with他们与
82a computer company.一个电脑公司。
83Right.对
84Together they make a smart jacket.他们一起做一件聪明的夹克
85The computer company makes all电脑公司做的一切
86the internal wires.内线
87But the Italian designer puts their name on the outside.但意大利设计师却把名字贴在外面.
88That is a great way to这是个好方法
89look at it.观之.
90They are combining two very different strengths.它们结合了两个截然不同的长处。
91They have to do this to win in a tough他们必须这样做才能赢得胜利
92global market.全球市场。
93So how does this work in reality?那么,这在现实中是如何运作的?
94Who does what?谁做什么?
95Well, let us break down the work.好吧,让我们打破工作。
96Maxtro cars are built by JAC Group.马斯特罗汽车由JAC集团制造.
97JAC集团.
98Yes.对
99Okay.摆
100They are a state-owned car maker in他们是国有汽车制造商
101China.中国.
102They run the big factories.他们经营着大工厂
103They bend the metal and build the physical car.他们弯曲金属并建造物理车.
104Got it.明白吗?
105But不过
106what about the technology?技术呢?
107The technology comes from Huawei.技术来自华威.
108Huawei is a giant tech company.华伟是一家巨型科技公司.
109Right.对
110Most people know them for smartphones.大多数人对智能手机很了解.
111Exactly.没错
112In this deal, Huawei provides the brains这次交易中,华伟提供大脑
113of the car.汽车。
114They supply the digital cockpit.他们提供数码驾驶舱。
115The digital cockpit.数字驾驶舱.
116Can you explain that?你能解释一下吗?
117Sure.当然
118It is the system that controls all the digital screens inside the car.是系统控制着车内所有的数字屏幕.
119It manages the smart driving systems.它管理着智能驾驶系统.
120Oh, I see.原来如此
121Yeah.对
122It controls the navigation and the它控制着导航和
123entertainment, too.娱乐也.
124So, wait, is Maserati just giving their name and a pretty design while the所以,等等,马莎拉蒂只是 给出他们的名字和漂亮的设计 同时,
125Chinese companies do all the real work?中国公司都做真正的工作?
126Well, it might look like that, but Maserati provides嗯,它可能看起来像, 但玛莎拉蒂提供
127the beautiful design and the styling.漂亮的设计和造型。
128Right.对
129And in the luxury market, brand awareness is a在奢侈品市场,品牌意识是一种
130massive tool.巨大的工具。
131People pay for the feeling of driving a Maserati.人们为驾驶马赛拉蒂的感受付出代价.
132They trust that name.他们相信这个名字。
133That makes sense.这有道理。
134But it brings up a big question.但它提出了一个大问题。
135Why does a historic European brand need Chinese为什么一个历史悠久的欧洲品牌需要中文
136technology in the first place?技术在一开始?
137That is the big shift in the car world.这是汽车世界的大转变。
138Chinese companies are now中国公司现在
139the top leaders in electric vehicle technology.电动车辆技术的领先者
140Really?真的吗?
141Yes.对
142The top leaders.顶级领导.
143Yes.对
144Other huge其他大块头
145global companies are struggling to keep up.全球公司正在努力跟上。
146Companies like Volkswagen and Hyundai.大众汽车和现代等公司.
147What are这是什么
148they doing about it?他们这样做?
149They are spending a lot of money on research and development in China.他们花了很多钱在中国的研发上.
150Research and development or R&D.研发或研发。
151Right.对
152That basically means inventing and testing new things.这基本上意味着发明和测试新的东西。
153They have to do this just to keep up.他们这样做只是为了跟上。
154Wait, I have to ask.等等,我必须问。
155Didn't European car makers used to be欧洲汽车制造商以前不是
156the absolute best in the world?绝对最好的世界?
157Yes, they were.是的,他们是。
158For a very long time.长久以来
159So why are they suddenly为什么他们突然
160coming to China for help?来中国求救?
161Because building an electric car is completely different from因为造电动车和造电动车完全不同
162building a gas car.建造汽油车。
163It is more like building a giant smartphone.这更像是制造一个巨大的智能手机。
164A giant smartphone.一个巨大的智能手机。
165Yeah.对
166Wow.珃
167Traditional car makers are simply behind.传统的汽车制造者只是落后。
168They do not have the best battery and computer他们没有最好的电池和电脑
169technology.技术。
170Our source has a great insight about this.我们的消息来源对此有非常深刻的见解.
171It comes from a data expert named Fei Zhang.来源于数据专家张飞.
172What did he say?他说什么?
173He noted that car companies everywhere want to do the same thing.他指出,各地的汽车公司都想这样做。
174They want他们想要
175to mix international brands with Chinese production.将国际品牌与中国生产相混合。
176Exactly.没错
177And the reason is simple.而其理简.
178Traditional petrol cars, you know, gas cars, are losing their share of the market everywhere.传统的汽油车,你知道的, 煤气车, 正在失去他们的份额 在各地的市场。
179Yes.对
180But here is the interesting part.但这里是有趣的部分。
181Even though Chinese companies have the best technology,虽然中国公司拥有最好的技术
182they have a huge problem at home.他们家里有大麻烦
183A problem in China.中国的一个问题。
184Yes.对
185And this is exactly why they need这就是为什么他们需要
186global brands like Maserati.马塞拉蒂等全球品牌.
187Let us get into that.让我们开始吧。
188What is happening in the Chinese home market?中国家用市场发生什么.
189Well, big Chinese electric car makers are making great vehicles.大型中国电动汽车制造商正在制造很棒的车辆。
190BYD等公司,
191Geely, Leap Motor, and NIO.精液车和NIO
192Right.对
193Their technology is getting better and better.他们的技术越来越好。
194But there is a major problem.但有一个重大问题。
195Consumer demand in China is very weak right now.中国的消费者需求目前非常薄弱.
196People are not buying cars.人们不买车。
197No, they are not buying cars like they used to.不,他们不会像以前那样买车
198Let us look at the numbers.让我们看看数字。
199In October, only 1.64 million cars were sold in China.10月,中国仅售出164万辆汽车.
200Right.对
201That is a huge drop.这是一个巨大的下降。
202It is a drop of 27.1% compared to last year.与去年相比,下降了27.1%。
203It is a massive这是一个巨大的
204decrease.减少。
205And it is not just October.这不仅仅是十月。
206No.没有
207Over the first 10 months of the year,今年头10个月
208sales fell by over 20%.销售额下降了20%以上。
209Wow.珃
210So it is like a giant bakery.这就像一个巨大的面包店。
211They make the best bread in the city.他们做的面包是城里最好的。
212Okay.摆
213I like this.我喜欢这个
214But suddenly, all the local customers stop eating bread.但是突然,所有的当地顾客都停止吃面包.
215So the bakery has to sell to other towns to survive.因此面包店必须出售给其他城镇才能生存.
216That is a perfect way to explain it.这是解释它的完美方法。
217This connects right back to the Maserati deal.这与马赛拉蒂交易有关
218How so?为什么?
219Maestro needs Maserati's global name.大师需要玛莎拉蒂的全球名.
220They cannot rely only on Chinese buyers anymore.他们不能再只依靠中国买家了。
221Right.对
222Because the local buyers are gone.因为当地买家都走了
223Exactly.没错
224They must sell to the rest of the world to survive.他们必须出售给世界其他地方才能生存。
225Okay.摆
226This sounds like a very smart这听起来很聪明
227business plan.业务计划。
228But there is a massive recent roadblock.但最近有一个巨大的路障。
229Yes, there is.是的,这是有的。
230And it could ruin它可能会毁灭
231everything for Maestro.一切为大师.
232We need to talk about the safety scandal.我们得谈谈安全丑闻
233Right.对
234The safety scandal.安全丑闻.
235Maestro had a very serious safety problem last month.大师上个月遇到非常严重的安全问题.
236A car testing group called Dongchidi一个叫东奇迪的汽车测试组
237posted a video.发布视频。
238They tested three Maestro V800 cars.他们测试了三辆大师V800型汽车.
239Just to explain, the V800 is an MPV.只是解释一下,V800是MPV.
240一个MPV。
241That means a large family car.这意味着一个大型的家庭车。
242Right.对
243Yes.对
244A large family vehicle.大型家庭车辆。
245So Dongchidi tested the emergency brakes on these cars.于是东芝测试了这些车的紧急制动装置.
246And they did this at a high speed.他们这样做的速度很高。
247They were going 100 kilometers per hour.他们时速100公里
248Right.对
249A very fast stop.一个非常快的停留。
250And during this test,在这次测试中
251the brake pedals actually broke on all three cars.刹车脚踏板实际上打破了所有三辆车。
252The physical pedals snapped.脚踏板断了
253Because of this,因为这个
254three government groups stepped in.三个政府团体介入。
255Wow.珃
256Yeah.对
257They started a joint investigation in mid-October.他们于10月中旬开始联合调查。
258They want to find out what went wrong.他们想知道出什么事了
259Okay, wait.单单
260I have to push back here.我必须推回这里。
261If the brake如果刹车
262pedals break during a stop, how can they possibly challenge BMW?停车时踩踏板断裂 怎么可能挑战宝马?
263It is a very fair question.这是一个非常公平的问题。
264I mean,我是说...
265how can they fight Mercedes in 2027 with broken brakes?2027年他们怎么能用破刹车和梅赛德斯打?
266Well, this is the danger of moving fast这是快速移动的危险
267in technology.在技术。
268It can lead to dangerous physical mistakes.它会导致危险的物理错误.
269Physics is different from software.物理学与软件不同.
270Exactly.没错
271You can fix software in a minute.你可以在一分钟内修复软件.
272You cannot easily fix a weak metal pedal.你不能轻易地修一个弱金属踏板。
273And safety is the most important thing for any luxury car buyer.安全是任何豪华汽车买家最重要的
274It is.没错
275This government这个政府
276investigation is a huge risk.调查是一个巨大的风险。
277It could delay or even hurt the Maserati deal.这可能会拖延甚至伤害玛莎拉蒂的交易.
278Stellantis肯定会密切注视着这个
279Oh, absolutely.当然
280They cannot put a他们不能放
281Maserati badge on an unsafe car.一辆不安全的汽车上的玛莎拉蒂徽章.
282Right.对
283So let us quickly summarize what we learned today.因此,让我们迅速总结我们今天学到的东西。
284Good不错
285idea.点子
286Car technology is changing very fast.汽车技术变化很快.
287Electric cards are basically computers now.电卡现在基本上是计算机。
288Yes.对
289And because of that, brands are teaming up to survive shrinking markets.正因为如此, 品牌正在联合起来, 以生存不断萎缩的市场。
290Western brands西方品牌
291need Chinese technology.需要中国技术。
292Chinese brands need Western names to sell globally.中国品牌需要西方名字在全球销售.
293Exactly.没错
294But at不过
295the end of the day, basic safety still matters most.最后,基本安全仍然至关重要。
296The physical car has to work perfectly.物理车必须工作完美。
297That is so true.没错
298Well, that brings us to the end of our deep dive.我们的深度潜水就到此结束
299But before we go,但在我们走之前
300we want to leave you with a final thought.我们想留给你一个最后的想法。
301Something to think about on your own.独立思考的事情
302Yes.对
303If the cars of the future are really just giant computers on wheels,如果未来的车真的只是 巨大的电脑在轮子上,
304will we eventually stop caring about car brands altogether?我们最终会不再关心汽车品牌吗?
305It is a fascinating question.这是一个令人着迷的问题。
306Think about it.考虑一下
307If an Italian luxury car and a Chinese tech car share the exact same brain如果意大利豪华轿车和中国科技轿车共用同样的大脑
308and body, what does the badge on the front even mean anymore?还有尸体 前面的徽章是什么意思
309Maybe nothing at all.也许什么都没有。
310Exactly.没错
311Thank you for joining us for this deep dive.谢谢你加入我们的深潜行动
312See you next time.下次见
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