【Nov.12】Business Today | BBC 今
字幕摘录
| 时间 | 英文 | 中文 |
|---|---|---|
| 0:05 | A 1.3 trillion dollar gamble, Anthropic has priced its shares ahead of its stock market | 一场1.3万亿美元的赌博,Anthropic在股票市场之前就已经定价了 |
| 0:10 | debut in a move that will test Wall Street's faith in the AI boom. | 开场表演将考验华尔街对AI繁荣的信心. |
| 0:15 | Feeling the pinch as Singles Day kicks off in China, will global economic headwinds spoil | 感觉像"单身日"在中国的开始 全球经济风会破坏 |
| 0:20 | the party at the country's biggest shopping festival? | 国家最大的购物节派对? |
| 0:24 | And Christmas unplugged screens are out to favour this festive season with sales of conventional | 圣诞未插屏 有利于这个节日季节 销售传统 |
| 0:30 | toys on the rise. | 玩具兴起。 |
| 0:31 | We'll be looking at what is making Santa's list this year. | 今年圣诞老人名单是什么样的 |
| 0:37 | Welcome you with Business Today in London with me, Sally Bandock. | 欢迎你今天在伦敦与我合作 莎莉·班多克 |
| 0:40 | 我们现在看AI巨头Anthropic。 | |
| 0:43 | It's revealed more detail about its upcoming market flotation later this month. | 这个月晚些时候, |
展开字幕全文（205 条）
| 序号 | 英文 | 中文 |
|---|---|---|
| 1 | A 1.3 trillion dollar gamble, Anthropic has priced its shares ahead of its stock market | 一场1.3万亿美元的赌博,Anthropic在股票市场之前就已经定价了 |
| 2 | debut in a move that will test Wall Street's faith in the AI boom. | 开场表演将考验华尔街对AI繁荣的信心. |
| 3 | Feeling the pinch as Singles Day kicks off in China, will global economic headwinds spoil | 感觉像"单身日"在中国的开始 全球经济风会破坏 |
| 4 | the party at the country's biggest shopping festival? | 国家最大的购物节派对? |
| 5 | And Christmas unplugged screens are out to favour this festive season with sales of conventional | 圣诞未插屏 有利于这个节日季节 销售传统 |
| 6 | toys on the rise. | 玩具兴起。 |
| 7 | We'll be looking at what is making Santa's list this year. | 今年圣诞老人名单是什么样的 |
| 8 | Welcome you with Business Today in London with me, Sally Bandock. | 欢迎你今天在伦敦与我合作 莎莉·班多克 |
| 9 | 我们现在看AI巨头Anthropic。 | |
| 10 | It's revealed more detail about its upcoming market flotation later this month. | 这个月晚些时候, |
| 11 | The creator of the Claude Chatbot has said it's aiming for a valuation of up to 1.3 trillion | Claude Chatbot的创造者说它的目标是 价值高达1.3万亿 |
| 12 | dollars in what's expected to be one of the biggest ever Wall Street debuts. | 是华尔街有史以来最盛大的首秀之一 |
| 13 | The company is planning to raise up to 64 billion dollars through the sale of shares. | 公司计划通过出售股票筹集高达640亿美元. |
| 14 | However, Anthropic's valuation is lower than some analysts had predicted a few weeks ago. | 然而,Anthropic的估值低于几周前一些分析家的预测. |
| 15 | And the listing will test investors' appetite for AI amid concerns that a Democrat-led US | 上市将考验投资者对AI的胃口 在担心民主党领导的美国 |
| 16 | Congress will put the brakes on expansion of AI data centres. | 国会将制动AI数据中心扩建. |
| 17 | With more detail, here's Michelle Fleury. | 更详细一点,这是米歇尔·弗洛里。 |
| 18 | After Wall Street's recent AI jitters, there had been speculation about whether or not | 华尔街最近发生AI紧张事件后, |
| 19 | Anthropic would still move forward with its planned blockbuster stock market debut. | Anthropic仍然会推进 其计划中的 块块股票市场初赛。 |
| 20 | After all, who wants to sell shares when stocks are tumbling faster than a falling knife? | 毕竟,当股票跌得快于跌刀时,谁想卖股票? |
| 21 | But it seems the leaders of Anthropic and its bankers are holding their nerve because | 但似乎安特罗皮克的领袖们 及其银行家们在握着他们的勇气,因为 |
| 22 | the maker of Claude AI plans to list on the stock exchange at the Nasdaq as soon as next | Claude AI的制造者计划 尽快在纳斯达克的股票交易所上市 |
| 23 | week, with a valuation of around 1.3 trillion dollars. | 价值约为1.3万亿美元。 |
| 24 | Now that may be an eye-watering sum, but it is significantly less than the 2 trillion | 这或许是水眼之和 但比两万亿还少 |
| 25 | dollar valuation it was eyeing just a month ago. | 一个月前它正在观察着美元估值 |
| 26 | It's also hoping to raise as much as 64 billion dollars from the share sale. | 也希望从股份销售中筹集高达640亿美元. |
| 27 | The flotation counts as tech stocks have taken a bit of a beating. | 浮游计数 科技股票 已经花了一点点打。 |
| 28 | After last week's US midterm elections, the Nasdaq fell sharply on worries that a Democrat-led | 在上周的美国中期选举之后 纳斯达克人突然陷入了 民主党领导的担忧之中 |
| 29 | Congress could slow the development of AI as well as the build-out of data centers. | 国会可以减缓AI的发展以及数据中心的建设。 |
| 30 | There are also ongoing fears over the billions of dollars being spent on AI and whether or | 人们目前还担心在大赦国际上花费了数十亿美元,以及是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、是否、 |
| 31 | not those bets will ever pay off. | 赌注不会有回报的 |
| 32 | So making its stock market debut will be a huge test of Wall Street's appetite for AI | 所以,让它的股市首映 将是一个巨大的考验 华尔街的胃口AI |
| 33 | stocks. | 库存。 |
| 34 | Michelle Fleury there, let's bring you some other business stories. | Michelle Fleury在那儿 我们给你介绍一些其他商业故事 |
| 35 | Poundland is hopeful that its impending collapse can be delayed to allow time for a last-minute | Pountland希望它即将崩溃 能够被推迟 以便有最后一分钟的时间 |
| 36 | rescue deal. | 营救交易。 |
| 37 | The discount chain has been edging towards administration after being blocked by its | 折扣链在被其封锁后向行政部门倾斜。 |
| 38 | owners from accessing cash in its bank accounts. | 所有人不得从其银行账户中获取现金。 |
| 39 | While a deadline to find a buyer expires at midnight tonight, sources have told the BBC | 虽然找到买家的最后期限在今晚午夜结束 消息人士已经告诉英国广播公司 |
| 40 | they expect more time will be granted following the release of 10 million pounds in funding. | 他们期望在发放1 000万英镑资金之后,将给予更多的时间。 |
| 41 | The German utility firm RWE and US private equity firm KKR have agreed to invest around | 德国公用事业公司RWE和美国私募股权公司KKR同意投资 |
| 42 | £12 billion in offshore wind projects in Britain, making it one of the biggest renewable | 英国120亿英镑的岸外风力项目 成为最大的可再生项目之一 |
| 43 | investments in the UK. | 在联合王国的投资。 |
| 44 | The investment will support more than 2,400 jobs during construction, while power from | 投资将在施工期间支持2 400多个工作岗位,而电力则来自 |
| 45 | the farms is expected to support around 3 million homes. | 预计这些农场将支助大约300万户住房。 |
| 46 | Now, are you one of those people that gets really fed up with being bombarded by a lot | 现在,你是那种 受够被轰炸的人吗? |
| 47 | of adverts and pop-ups while you are trying to use certain websites or apps? | 在您尝试使用某些网站或应用程序时, 广告和弹出吗 ? |
| 48 | And it may also lead you to mistakenly subscribing to something. | 这也可能导致你 错误的签署的东西。 |
| 49 | The European Union is ready to clamp down on this by giving some extra details of its | 欧洲联盟愿意通过提供一些额外细节来遏制这种情况。 |
| 50 | Digital Fairness Act. | 数字公平法. |
| 51 | The proposals, which are expected today, would let the Commission fine companies up to 6% | 这些建议预计在今天提出,将使委员会能够对公司进行高达6%的罚款。 |
| 52 | of their global turnover if they break the rules. | 如果它们违反规则,它们的全球交易额。 |
| 53 | Isabel Buska is Secretary-General of Finance Watch. | 伊莎贝尔·布斯卡是财务观察组织秘书长. |
| 54 | This is a non-profit association in Brussels that advocates for public interest in European | 这是一个在布鲁塞尔的非营利协会,倡导欧洲的公共利益。 |
| 55 | financial regulation and told me what we can expect from today's new proposals. | 金融监管,并告诉我我们可以从今天的新提案中期望什么. |
| 56 | So far, we've only seen a leak. | 到目前为止,我们只看到一个泄漏。 |
| 57 | The European Commission is going to show its hands today with a real proposal, and it's | 欧盟委员会今天要用一个真正的提案 来展示自己的双手,这是 |
| 58 | supposed to update the current consumer legislation framework in the European Union, so it's everything | 应该是更新欧盟目前的消费者立法框架 所以一切都是 |
| 59 | about unfair commercial practices. | 关于不公平的商业做法。 |
| 60 | What we've seen so far is quite encouraging on what we call dark patterns, so manipulative | 我们目前所看到的 相当鼓舞人心的 我们所谓的黑暗模式, 所以操纵性 |
| 61 | interface design. | 界面设计。 |
| 62 | And then there are some banned practices overall, as you were saying, about what the fines could | 正如你刚才所说,在罚款方面,总有一些被禁止的做法。 |
| 63 | be if you breach those rules, and advertising, subscription, use of chatbots, human intervention. | 如果你违反了那些规则, 和广告,订阅, 使用聊天器,人类干预。 |
| 64 | So it's going to be a very broad bouquet, I'd say. | 所以,这将是 一个非常宽的花,我想说。 |
| 65 | And generally speaking, when these new rules come into play in Europe, and the European | 一般来说,当这些新规则在欧洲和欧洲起作用时 |
| 66 | Commission is always putting its front forward on these points, and it's targeting to a great | 委员会总是站在前列, 并针对一个伟大的, |
| 67 | degree the big names in technology in the United States. | 美国科技界的大名学位。 |
| 68 | Do the fines follow through? | 罚款会兑现吗? |
| 69 | I mean, do we see the clampdown as promised? | 我的意思是,我们是否看到 关闭的承诺? |
| 70 | So I think it's important to realise that this law, once it's passed, it will apply | 所以,我认为重要的是 要意识到, 这部法律,一旦通过, 它将适用 |
| 71 | across the board, so it's not targeting necessarily big techs, but it will be applicable also | 所以它不一定是针对大科技的 但也会适用 |
| 72 | for energy companies, telecoms companies, online shopping, everything, financial services | 给能源公司、电信公司、网上购物、一切 金融服务 |
| 73 | included, obviously. | 当然包括了 |
| 74 | So the fines is more an alignment of what the European Union has done since it enacted | 因此,罚款更符合欧洲联盟自颁布以来所做的工作。 |
| 75 | its data protection law, general data protection regulation, and so it's really about making | 其数据保护法,一般数据保护条例, 所以,它真的要制作 |
| 76 | it proportionate. | 它的比例。 |
| 77 | It's the upper limit of what fines can be imposed. | 这是罚款的上限。 |
| 78 | The European Commission's latest estimations of the harm that's inflicted to consumers | 欧洲联盟委员会对消费者所受损害的最新估计 |
| 79 | by those unfair commercial practices in the digital space run around 10 billion annually. | 数字空间的这些不公平商业做法每年耗资约100亿。 |
| 80 | And so the European Commission seems to think that this is also proportionate to have those | 因此,欧盟委员会似乎认为,这也与拥有这些权力相称。 |
| 81 | tools. | 工具。 |
| 82 | In its communications, the Commission has also highlighted that compliance with European | 委员会还在信函中强调,遵守《欧洲人权公约》规定的情况 |
| 83 | consumer law is relatively poor across sectors. | 各部门的消费者法相对薄弱。 |
| 84 | So that's, of course, a stick of how to improve that. | 所以,当然,这是如何改进它。 |
| 85 | Isabel Busk从金融观察那里,仍然来。 | |
| 86 | Christmas unplugged. | 圣诞无插头。 |
| 87 | Screens are out to favour this festive season with sales of conventional toys on the rise. | 随着传统玩具销量的上升,银幕外传有利于这个节日季. |
| 88 | We'll be looking at what making Santa's list this year. | 今年圣诞老人的榜单是什么 |
| 89 | Around the world and across the UK, this is BBC News. | 环游世界和整个英国,这是英国广播公司新闻。 |
| 90 | 今天你和BBC新闻的Business Today合作 | |
| 91 | Now to Singapore, where the Monetary Authority has officially opened its high-security national | 现在到新加坡 货币管理局正式开放了高度安全的国家 |
| 92 | currency vault to foreign central banks who are looking to securely store their sovereign | 外国中央银行的货币金库,这些银行希望安全存放其主权 |
| 93 | gold reserves. | 黄金储备。 |
| 94 | It comes as central banks worldwide aggressively stockpile precious metals amid geopolitical | 全世界中央银行在地缘政治中大力储存贵金属 |
| 95 | friction, with Singapore now positioning itself as a premier global safe haven. | 摩擦,新加坡现在定位为全球第一安全港。 |
| 96 | Archana Shukla进去找更多 | |
| 97 | I'm in a very, very secure location and around me is lots of silver bars being stacked up | 我在一个非常非常安全的地方 身边有很多银条被堆积起来 |
| 98 | metres high. | 高度为1米。 |
| 99 | This is where, this is one of the largest private vaults here in Singapore and it's | 这是新加坡最大的私人金库之一 |
| 100 | actually set to gain because of the government opening up its national vault for storage | 因为政府打开了国家金库进行储藏 |
| 101 | for central banks around the world. | 为世界各地的中央银行服务。 |
| 102 | This is the time when precious metals like gold and silver have actually, over the last | 这时候,金银等贵金属 其实,在过去 |
| 103 | several months, seen a record high. | 几个月,创下历史新高。 |
| 104 | Central banks are buying record amounts of gold and they need places to store it. | 中央银行正在购买有记录的黄金数量,它们需要地方储存。 |
| 105 | Central banks are also wanting to diversify their storage outside of New York and London, | 中央银行还希望在纽约和伦敦以外实现储存多样化, |
| 106 | that's traditionally been the places where central banks actually store their precious | 传统上是中央银行存放贵重物品的地方 |
| 107 | metals but they now want to move it closer to places where they can source it easily | 金属,但现在他们想把它移动到 更接近的地方 在那里,他们可以很容易的来源 |
| 108 | and also where the consumers are. | 还有消费者所在的地方 |
| 109 | Asia is where the biggest consumers for gold and silver are, accounting for almost half | 亚洲是黄金和白银的最大消费地,几乎占了一半 |
| 110 | of the entire gold consumption in the world. | 世界上所有黄金消费中 |
| 111 | This is where Singapore wants to become the gold hub. | 这就是新加坡希望成为黄金枢纽的地方. |
| 112 | They've also eased out some of the regulations and policies around holding and trading and | 他们也放宽了一些有关持有和交易的法规和政策 |
| 113 | also fixing of prices for these metals and that's where private vaults like where I | 也确定这些金属的价格 在那里私人金库喜欢我 |
| 114 | am right now become very crucial because while central banks also move their gold and silver, | 现在变得非常关键 因为当中央银行也移动他们的金银时 |
| 115 | private institutions, banks as well as wealthy individuals also are moving their gold closer | 私人机构、银行和富人也越来越接近黄金 |
| 116 | to where they want to access it and that's where the location where I am becomes so significant. | 到他们想访问的地方 那就是我所在的地方 |
| 117 | Archana Shukla there, let's head to China now where the country's biggest shopping festival | 阿查纳·舒克拉,我们去中国吧 这个国家最大的购物节 |
| 118 | of the year kicks off, it's known as Singles Day and has been going for 17 years. | 这一年的开局 被称为单身节 已经持续了17年了 |
| 119 | Last year recorded sales of around $238 billion. | 去年记录的销售额约为2,380亿美元. |
| 120 | Some analysts though warn the event may have peaked amid a difficult global economic picture | 有些分析家警告说,在全球经济形势困难的情况下,事件可能达到顶峰。 |
| 121 | with consumers looking to save and not spend and that's despite Beijing's efforts to fuel | 消费者希望节省而不是花费 尽管北京努力加油 |
| 122 | domestic demand. | 国内需求。 |
| 123 | So how will Singles Day go? | 单人日会怎么样? |
| 124 | Well Sean Ryan is founder and managing director of the China Market Research Group and is | 肖恩·瑞安是中国市场研究集团的创始人兼总经理 |
| 125 | not optimistic. | 不乐观。 |
| 126 | The middle class Chinese consumer, there are about 400 million of them, are anxious right | 中产阶级的中国消费者,大概有4亿,他们很焦虑 |
| 127 | now. | 现在 |
| 128 | They're worried because housing prices are still down 30 to 50% off their peak five years | 他们很担心,因为房价仍然比五年的高峰低30%到50% |
| 129 | ago and incomes and Chinese New Year bonuses have remained stagnant the last few years. | 收入和中国新年奖金在过去几年一直停滞不前。 |
| 130 | So unfortunately I think for a lot of brands the Chinese consumer just hasn't rebounded | 很遗憾,我以为中国的消费者 并没有反弹 |
| 131 | yet. | 还没有。 |
| 132 | It's not a V-shaped recovery, we're going to see a lot of stagnation and flatlining | 这不是V形的复苏, 我们会看到很多停滞和平缓 |
| 133 | for the middle class consumer in the coming quarter Sally. | 中产阶级消费者 在未来季度莎莉。 |
| 134 | And yet the authorities in China have done everything they think they can to try and | 但中国当局却尽了一切可能 |
| 135 | boost domestic demand haven't they? | 刺激国内需求,不是吗? |
| 136 | They've introduced all sorts of measures earlier this year and the year before to try and get | 他们今年早些时候和前一年 都采取了各种各样的措施 试图得到 |
| 137 | Chinese consumers spending. | 中国消费者消费支出. |
| 138 | So you've mentioned the issues as to why that is not working. | 所以,你提到了为什么这样行不通的问题。 |
| 139 | When will we see a shift? | 我们什么时候可以换班? |
| 140 | Well one of the problems Sally is that there's massive inflation going on in the world. | 萨莉的问题之一是 世界上正在发生大规模的通货膨胀 |
| 141 | So if you look in the United States the average price of a new car is 50,000 US dollars. | 所以如果在美国,新车的平均价格是50,000美元。 |
| 142 | In the UK it's 48,000 US dollars. | 在英国是48000美元。 |
| 143 | In China it's only 25,000. | 在中国,只有25,000个。 |
| 144 | So in most of the world it's inflation, in China we're facing deflation and it's all | 因此,在世界大部分地区,这是通货膨胀, 在中国,我们面临通货紧缩, |
| 145 | because of Trump's trade war. | 因为特朗普的贸易战争. |
| 146 | So all around the world we're all suffering because of one man's decision to slap tariffs | 所以全世界我们都在受苦 因为一个人决定打电费 |
| 147 | on China. | 在中国。 |
| 148 | So until the geopolitical situation eases, until there's a detente between the US and | 因此,直到地缘政治局势缓和为止,直到美国和法国之间出现缓和。 |
| 149 | China and America scraps the tariffs, I don't see the Chinese consumer spending anytime | 中美两国取消关税,我看中国消费者的开销 |
| 150 | soon. | 马上 |
| 151 | Now here's the thing though, Chinese are sitting on 20 trillion US dollars of household savings. | 问题是,中国的储蓄额是20万亿美元。 |
| 152 | So if they see value they will spend money. | 因此,如果他们看到价值,他们会花钱。 |
| 153 | Ralph Lauren sales are up 50% year on year last quarter, Adidas almost 20%. | 拉尔夫·劳伦的销量在上个季度上升了50%,阿迪达斯几乎增长了20%. |
| 154 | So when Chinese find something they want to buy they will spend a premium. | 所以,当中国人找到他们想要买的东西时,他们就会花一大笔钱。 |
| 155 | Unfortunately right now they're trading down in most categories from handbags to pants | 不幸的是,现在他们从手提包到裤子 都在交易 |
| 156 | to coffee to cheaper alternatives because of this geopolitical overhang and inability | 咖啡换成更便宜的替代品 因为地缘政治的悬浮和无力 |
| 157 | for the Chinese government to push through stimulus measures that get the economy going | 中国政府通过刺激措施推动经济的发展 |
| 158 | again. | 再来 |
| 159 | Really interesting there, Sean Ryan there from China Market Research Group and let's | 非常有趣,肖恩・瑞安来自中国市场研究组 |
| 160 | talk about stuff made in China because here in the UK everyone is starting to think about | 讨论中国制造的东西 因为英国的每个人都开始思考 |
| 161 | Christmas, the shopping, what's needed and it's a peak time of year for toy sales, culminating | 圣诞节,购物,什么是需要的 和它是一个高峰时间 每年的玩具销售,最终 |
| 162 | in around 23 toys sold every second in the week before Christmas. | 大约23个玩具在圣诞节前一周每秒卖一次 |
| 163 | There is evidence this year families are opting for more conventional toys in an effort to | 有证据表明,今年的家庭选择了更多的传统玩具,以努力 |
| 164 | limit screen time. | 限制屏幕时间。 |
| 165 | With the number of toys sold up to October, 17% higher than the same time last year according | 玩具销量到10月,比去年同期高17% |
| 166 | 从CIRCANA的研究。 | |
| 167 | Today the Toy Retailers Association has unveiled its 15 top toys for Christmas. | 今天玩具零售商协会为圣诞节揭幕了15个顶级玩具. |
| 168 | Geoff Sheffield is chairman of the association and explain why toys are expected to do well | 乔治 谢菲尔德是协会主席 并解释为什么玩具预期会做得很好 |
| 169 | this year. | 今年, |
| 170 | We've selected 15 of what are great toys across all different types of categories taken | 我们已经选择了15个玩具 在所有种类的玩具中 |
| 171 | from a list that was over 200 and selected by the best buyers of toys in the UK and we | 从一个超过200个 被英国最好的玩具买家 选中的名单上,我们 |
| 172 | put together a really compelling list that ranges from sort of everything down at £19 | 列出一个非常有说服力的清单 从19英镑到所有东西 |
| 173 | all the way up to £130 covering things like singing K-pop dolls or Gabi for real tigers | 一直到130英镑 覆盖的东西,如歌唱 K -pop 娃娃或加比 对于真正的老虎 |
| 174 | or gooey gooey compounds, Lego sets, board games, things that are taking children off | 或Gooey Gooey复合物,乐高设定,棋盘游戏, 东西正在带孩子离开 |
| 175 | of their screens and playing with these toys and it's not just a one minute wonder, it's | 他们的屏幕和玩 这些玩具, 它不只是一分钟的奇迹, |
| 176 | it's hours of play and bringing families together as well. | 它的小时游戏 和使家庭在一起。 |
| 177 | OK, sounds like a win-win and how do you know that your selection of 15 is the right ones? | 好吧,听起来像双赢 你怎么知道你选择的15是合适的? |
| 178 | Do you get research from focus groups, from families, from parents as well or is it just | 你从焦点小组、家庭、父母那里 得到研究,还是只是 |
| 179 | from the toy buyers? | 从玩具买家? |
| 180 | Well the range is curated, it's quite a debate to look into it. | 范围很整齐, 仔细研究是很争论的。 |
| 181 | Looking at play patterns, looking at what's driving the market, there's licences like | 看游戏模式,看什么是驱动市场, 有许可证像 |
| 182 | K-pop I mentioned that are driving at Toy Story, new movie this year, so we already | K -pop我提到,正在开车 在玩具故事,今年的新电影, 所以我们已经 |
| 183 | know that the customers are buying into those properties so it makes sense that they would | 知道顾客正在购买这些房产 这样他们才有意义 |
| 184 | look for those key toys and those licences. | 找那些关键玩具和执照 |
| 185 | Then you've got your evergreens like Lego, like Hot Wheels, you can see behind me the | 然后,你得到了你的常绿 喜欢乐高, 像热轮,你可以看到我后面 |
| 186 | large Ultimate Garage and then there's other core toy play patterns like badge making sets | 大型终极停车场 还有其他核心玩具游戏模式 比如徽章制作 |
| 187 | that people were doing 40 years ago, some of these patterns aren't new, they're just | 人们40年前做的, 其中一些模式 不是新的,他们只是 |
| 188 | reinvented and coming back. | 重新发明并回来。 |
| 189 | So crafting, that kind of thing. | 这么巧妙,那种东西。 |
| 190 | And what's the expectation for toy sales this year, how are toy retailers doing in general? | 今年玩具销售的预期值是多少? 玩具零售商一般情况如何? |
| 191 | It's been a phenomenal year, toy sales are up 13% this year, this is the fastest growth | 今年的玩具销量上升了13% 这是最快的增长 |
| 192 | in over a decade. | 十多年过去了 |
| 193 | So toy retailers right now are enjoying the perfect storm of trends, you know everybody | 所以现在的玩具零售商 正在享受 完美的风暴趋势, 你知道每个人 |
| 194 | 了解Squishies,我们有Pokemon交易卡 在前15,我们都知道 | |
| 195 | those are really hard to come by. | 很难通过。 |
| 196 | Things like Nido in that squishy category, so we already know there's some great fuel | 像尼多那样的东西,我们早就知道有好燃料了 |
| 197 | to drive those sales even further as we go into Christmas. | 当我们进入圣诞节时 更能推动这些销售 |
| 198 | Geoff Sheffield there, Chairman of the Toy Retailers Association, is that the dream job | 乔治 玩具零售商协会主席谢菲尔德 是梦想中的工作 |
| 199 | maybe if you like toys? | 如果你喜欢玩具? |
| 200 | I mean you know, what's to do? | 我的意思是,你知道,怎么办? |
| 201 | Don't forget if you are interested in business and economics there is so much more on our | 别忘了,如果你对商业和经济学感兴趣... ...我们还有这么多 |
| 202 | website so do take a look at the BBC News website and app. | 网站也请查看BBC新闻网站及应用. |
| 203 | As you'll see in a moment, one of our top stories on there is Poundland with the deadline | 一会儿就会看到 我们最精彩的故事之一 就是有最后期限的英镑兰 |
| 204 | expiring tonight, we're keeping a close eye on any new developments as far as that retailer | 今晚到期时,我们将密切关注 任何新的发展到零售商 |
| 205 | is concerned. | 担心。 |
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