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快速解决你难题的惊人秘诀【TED演讲】

共 3 集

剧集目录

集标题时长
P1快速解决你难题的惊人秘诀【TED演讲】 中英双语15:17
P2快速解决你难题的惊人秘诀【TED演讲】 英文字幕(注释+中文15:17
P3快速解决你难题的惊人秘诀【TED演讲】 无字幕(中英外挂)15:17

P1 · 快速解决你难题的惊人秘诀【TED演讲】 p01 中英双语 (P1)

字幕摘录

时间英文中文
0:01Imagine if you could take your brain想象一下,如果你能拿你的大脑
0:05and then turn it inside out,然后把它打开
0:07and then have access to the information然后可以获取信息
0:10to be able to solve virtually any problem.能够解决几乎所有问题。
0:13Sounds pretty cool, right?听起来很酷吧?
0:15Well, here's how.是这样的
0:16We're gonna take a look at problem solving我们要看看解决问题
0:17in a very different way,以非常不同的方式,
0:20one that can bring tremendous benefit to your life.能为你们带来巨大利益
0:22And this is a technique I was first introduced to这是我第一次被介绍的技巧
展开字幕全文(342 条)
序号英文中文
1Imagine if you could take your brain想象一下,如果你能拿你的大脑
2and then turn it inside out,然后把它打开
3and then have access to the information然后可以获取信息
4to be able to solve virtually any problem.能够解决几乎所有问题。
5Sounds pretty cool, right?听起来很酷吧?
6Well, here's how.是这样的
7We're gonna take a look at problem solving我们要看看解决问题
8in a very different way,以非常不同的方式,
9one that can bring tremendous benefit to your life.能为你们带来巨大利益
10And this is a technique I was first introduced to这是我第一次被介绍的技巧
11at the age of 12 when I began studying the art form of magic.12岁开始研究魔法的艺术形式
12And I've continued to develop it我继续开发
13throughout my professional career.在我职业生涯中
14And now, best of all, this will be able to work for you现在,最重要的是,这个能为你效劳
15in your personal life, professional,在你个人生活中,职业,
16or to help you create that next billion-dollar idea.或者帮助你创造 下一个十亿美元的想法。
17And in any field, sales, marketing, show business,在任何领域,销售,营销,表演业务,
18it doesn't matter.没关系
19Now, throughout this talk, I'm gonna be revealing to you现在,这整个谈话, 我会告诉你
20three core psychological principles三项核心心理原则
21that magicians have been using那些魔术师一直在使用
22for more than 5,000 years.超过5000年
23And all of these principles have one thing in common,所有这些原则都有一个共同点,
24they all revolve around the most important concept in magic,他们都围绕着魔法中最重要的概念,
25and that is the answer to every problem这就是每个问题的答案
26is hiding in plain sight.隐藏在眼前
27So let me explain.让我解释一下
28Imagine you're seated at a table想象一下,你坐在桌子上
29and you're given a problem to solve你有一个问题要解决
30using nothing except for these items,除这些物品外,别无他法,
31a candle, some pushpins, and some matches.蜡烛、推杆和火柴
32Now, you've got 60 seconds to figure out现在,你还有60秒想清楚
33how to attach this candle to the wall怎么把蜡烛挂在墙上
34in a way that, when it's lit,这样,当它被点燃,
35the wax will not drip down onto the table.蜡不会滴在桌子上。
36Okay, so some of you may be familiar with this,好吧,所以有些 你们可能熟悉这一点,
37but for the rest of you,但对于你们其他人来说,
38while you're trying to figure this out,当你试图想明白这一点,
39let me give you a little bit of history让我给你一点历史
40of where this came from.这是从哪里来的。
41Now, this is a classic test现在,这是一个经典的测试
42of creative problem-solving developed创新问题的解决
43by the renowned psychologist Dr. Carl Dunker,由著名心理学家卡尔·邓克博士(Dr.
44and it was first published in 1945.1945年首次出版.
45But although this is over three quarters of a century old,但是虽然这已经超过一个世纪的四分之三了
46Dunker博士的评估
47of how our cognitive brain solves problems我们的认知大脑是如何解决问题的
48hasn't really changed at all.一点都没变
49Again, it's back to what I said earlier.又复如前所说.
50The answer to every problem is hiding in plain sight.每一个问题的答案都隐藏在眼前。
51You see, the thing is, we look right at the answer,问题是 我们正视着答案
52but we rarely see it.但我们很少看到它。
53And in this case, most people are so consumed在这种情况下,大多数人都如此消费
54with how to attach the candle to the wall using tacks如何用塔克把蜡烛挂在墙上
55while the real answer is right in front of them.真正的答案就在他们面前
56You guys see it?你们看见了吗?
57The box.那个盒子
58Again, that's what I mean by the answer再说一遍,这就是答案的意思
59is hidden in plain sight.隐藏在眼前
60And again, the reason we don't think再说一遍,我们不认为
61the box is one of the solutions框是解决方案之一
62is because it's not presented to us as such.因为它不是 给我们这样的。
63It's locked away in our brain and positioned simply它被锁在我们的大脑里 然后就定位了
64as a container for the pins.作为针的容器。
65Now, Dr. Dunker called this functional fixedness,现在,Dunker博士称这个功能固定,
66the cognitive bias that limits a person限制一个人的认知偏差
67to using an object only in the way仅以方式使用对象
68that is traditionally intended.这是传统上的意图。
69And the same is also true of ideas and concepts.思想和概念也是如此。
70For example, this candlestick problem比如说这个烛台问题
71was presented to you simply as a creative problem-solving test被介绍给大家 只是一个创造性的解决问题的测试
72when, in fact, it also had a secondary purpose.事实上,它也有次要目的。
73It contained a very important clue, one that它包含一个非常重要的线索,一个
74was hiding in plain sight, which you藏在明眼里,这是你
75will need to unlock another facet of your cognitive需要解开你认知的另一面
76problem-solving ability.解决问题的能力。
77Now, the thing is, you probably didn't notice问题是,你可能没注意到
78because you weren't instructed to look for it.因为你没有被指示去寻找它。
79So right now, I'm giving you a heads up.所以,现在,我给你一个提醒。
80There's going to be one more clue hidden during this talk.这次谈话中还有一条线索要隐藏
81So pay close attention to every detail.所以仔细注意每个细节
82Now, to make all this a lot easier现在,让这一切变得容易得多
83to understand, I've simplified the process into three words.为了理解,我已经把过程简化为三个字。
84The first word is misconceptions.第一个词是误解。
85Most people think a difficult problem大多数人都觉得很困难
86must have a complex solution.必须有一个复杂的解决方案。
87The second word, assumptions.第二个词,假设。
88We utilize information based upon prior knowledge我们利用以前的知识
89and experience, and we don't think beyond those parameters.和经验,我们不思考 超出这些参数。
90And the third word is expectations.第三个词是期望。
91The answer we expect to find often limits us我们期望找到的答案 经常限制我们
92and does not allow us to see what's really going on.也不允许我们看到 到底发生了什么。
93Now, I thought it'd be kind of fun to show you现在,我还以为给你看会很有趣
94what all three of these words look like in action,这三个词在行动上是什么样子的
95and then we'll dive into each one然后我们潜入每一个
96in a little bit more detail.更详细一点
97So for this here, we've got a few bills, two, three, four,因此,在这里,我们有一些 账单,二,三,四,
98I think $5 here.我想这里有5美元。
99So here's the goal.因此,这是目标。
100The goal is to be able to take these bills.目标是能够收取这些账单。
101If I can do this properly, we'll actually如果我能做对,我们真的
102be able to take them on the count of three.可以数到三就把他们带走
103We go one, two, three, like that,我们走一,二,三,像这样,
104and let you transform into $500.然后让你变成500美元。
105OK, now I have to say this.好吧,现在我得说这个。
106I can't promise you'll actually be我不能保证你会是
107able to transform money at your fingertips能够用手指变钱
108by the end of this talk, but you will话到此为止,但你会
109be able to utilize these same principles, the same principles能够利用这些原则、同样的原则
110I just used to turn $1 bills into $100 bills我只是把一块钱变成一百块
111to solve virtually any problem.解决几乎所有的问题。
112All right, so let's break this whole thing down right now,好吧,让我们打破 整个事情现在,
113starting with misconceptions.从误解开始
114This is the exact same thing that happens with the candlestick烛台也是这样
115problem.问题。
116You see, most people are so focused on how你看,大多数人都这么专注于如何
117to attach the candlestick, they can't figure out exactly what's将蜡烛棒附着起来, 他们无法想清到底什么是
118going on with the box.继续与盒子。
119It gets buried in their brains.它被埋在他们的脑海里
120And what happens, you have to force your brain发生什么,你必须强迫你的大脑
121to reassess everything about the situation, every detail,重新评估一切情况, 每一个细节,
122to bring the information to the surface将信息带到表面
123and then be able to expand your ability然后可以扩展你的能力
124to utilize cognitive thinking.利用认知思维。
125So I've got another little, this one's so fun,我还有一个小,这个好好玩
126I can't wait to show you this.我迫不及待想给你看这个
127So this here is a little thing.所以这是个小问题
128So guys, take a look right over here.伙计们,看看这里
129We've got a couple of cards, six cards to be exact.我们有几张牌,六张牌是准确的
130Each card is different, and each card每张牌不同,每张牌
131has been selected for a very important psychological reason.被选中是出于一个非常重要的心理原因
132You'll find out why in just a moment.你马上会知道原因的
133So right now, I want you to focus on just one card所以,现在,我要你只关注一张牌
134and remember it.并记住它。
135Keep repeating the name of your card继续重复卡片的名字
136over and over and over in your mind.一遍又一遍地在你的脑海里。
137You got it?明白了吗?
138Great.不错
139We're going to turn the cards over, start mixing them up.我们要把牌翻过来 开始搅拌
140Now, if I did this correctly, all of you, yes, all of you现在,如果我做正确, 你们所有人,是的,你们所有人
141will have been influenced to choose the exact same card.将会被影响选择相同的牌。
142And I'm going to remove your card right now.我现在就去除你的卡片
143Let's see if it worked.看看有没有用
144So it's pretty crazy, right?所以这是相当疯狂的,对不对?
145OK.摆
146So how did this happen?怎么会这样?
147Like I said, there is a psychological reason我说过,有心理上的原因
148why these cards were selected.为什么这些牌被选中 。
149But it is not so that all of you would但你们不会都这样
150be drawn to the same card.被抽到同一个牌。
151It's so that all of you would focus on only one card这样你们都只看一张牌
152and ignore the rest.并忽略其余部分。
153And that's where the misconception comes in,误解就由此而来,
154because what you don't know is that there's actually因为你不知道的其实是
155two separate sets of cards.两套不同的牌。
156Again, the answer was hiding in plain sight.答案再次隐藏在眼前。
157And the reason you didn't notice is你没有注意到的原因是
158because both sets of cards are actually very similar.因为这两套牌实际上非常相似.
159So let's say, for instance, in the first spread,因此,让我们假设, 例如,在第一个传播,
160you selected the King of Clubs.你选择了俱乐部之王。
161In the second spread, it was replaced by the King of Spades.在第二次传播中,它被斯派兹王取代.
162So no matter what card you chose in the first spread,所以,无论你选择什么牌 在第一次发行,
163it's not going to show up in the second spread.它不会出现在第二次传播。
164And to top it all off, you were so focused on your one card,最重要的是,你只关注一张卡片
165you didn't even notice any of the other cards around it.你甚至没有注意到其他卡片。
166This is why misconception is so dangerous.这就是为什么误解如此危险。
167And it often makes problem solving take way longer也常常让解决问题的时间更长
168than it really should.更不该这样
169All right.好吧,我们走。
170Now, the next idea we're going to tackle is assumptions.现在,我们接下来要处理的就是假设。
171And more importantly, false assumptions.更重要的是,错误的假设。
172So I want you to take a look at this animation right now所以,我要你看看这个动画
173and tell me, which way is the key rotating?告诉我,钥匙在哪个方向旋转?
174Now, some of you will assume the key is rotating clockwise.现在,你们中有些人认为 钥匙是顺时针旋转的。
175Others will assume the key is rotating counterclockwise.其他人会假设密钥是逆时针旋转.
176And both of those assumptions are wrong.这两种假设都是错误的。
177You see, we assume the key is moving in just one direction你看,我们假设 关键是朝着一个方向走
178or the other, but I can assure you it's not.或对方, 但我可以向你保证,它不是。
179Now, if you're more of a right-brain user,如果你更喜欢用右脑的话
180you'll likely see the key rotating to the right.你可能会看到钥匙旋转到右边
181If you're more of a left-brain user,如果你更喜欢用左脑
182you'll likely see the key rotating to the left.你可能会看到 键旋转到左边。
183But by switching your thinking from right-brain to left-brain,但通过将你的思维从右脑转向左脑,
184you'll be able to shift the direction of the key.你就能改变钥匙的方向
185Now, this takes a little bit of practice,现在,这需要一点练习,
186but the results are almost magical.但结果几乎是神奇的
187So how does this relate to hiding in plain sight?那这跟躲在眼前有什么关系?
188Well, in this situation, our brain thinks and assumes那么,在这种情况下,我们的大脑思考和假设
189that there's only one of two possible answers.只有两个可能的答案之一
190The only two it readily knows and accepts.唯一能轻易了解和接受的两种
191The key can rotate right or the key can rotate left.键可以右旋转,也可以左旋转.
192It's inconceivable the key could be rotating钥匙可能旋转是不可思议的
193in both directions at the same time.双向同时.
194But you see, if we really study the image,但如果我们真的研究图像
195we realize we don't have enough information我们意识到我们没有足够的信息
196to determine the key's direction at all.确定钥匙的方向
197Because you see, the key is solid black.因为你看到,钥匙是黑色的
198There's no highlights, shadows,没有亮点 影子
199or any other distinguishing marks或任何其他区别标志
200to give us the appropriate information.给我们适当的信息。
201Now, our brain fills in these missing pieces,现在,我们的大脑充满了这些缺失的碎片,
202and we assume, because our mind likes to work我们假设,因为我们的头脑喜欢工作
203in an orderly fashion, that what we see is the key rotating以有序的方式,我们看到的是关键旋转
204in one direction or the other.在一个方向或另一个方向。
205It doesn't even occur to us that maybe我们甚至没有想到 也许
206we're missing the relevant information我们缺少相关信息
207to make an informed decision.做出知情决定。
208And we assume that what our mind tells us,我们假设我们的思想告诉我们,
209based on the way that it chooses to function at that moment,基于它选择在那个时刻运作的方式,
210that our logic is correct.我们的逻辑是正确的。
211So the correct answer to this one所以这个答案是正确的
212is simply hiding in plain sight.完全隐藏在眼前。
213Depending on your perception,根据你的看法
214the key rotates in both directions.键在双向旋转。
215Now, there's still one more crucial word现在还有一个关键词
216we need to explore, and that is expectations.我们需要探索,这就是期望。
217The answer we expect to find can blind us我们期待找到的答案会使我们失明
218to what is actually happening,到底发生了什么
219and this is what makes problem solving so difficult.这正是解决问题的难处
220Now, a great example of this is when I was asked现在,一个伟大的例子 就是当我被问到
221to be on the TV show, America's Got Talent.上电视,美国有才华
222There was just one problem.只有一个问题
223At the time, the producers of the show expected magicians当时,节目的制作人 期待魔术师
224to perform big, flashy, Vegas-type illusions,来表演巨大的,闪耀的, 拉斯维加斯类型的幻觉,
225which I didn't do.我没有这么做
226Now, the reason that America's Got Talent现在,美国有才华的原因
227wanted these types of acts was because the show想要这些类型的行为 是因为节目
228was being taped in front of 6,000 people在六千人面前被录音
229at Radio City Music Hall,在广播城市音乐厅,
230and they wanted the show to feel huge.他们想让节目变得巨大
231But I noticed that none of the magicians但我注意到没有魔术师
232ever made it past the first few rounds,曾经成功过前几轮,
233so I started analyzing why.所以我开始分析原因
234I mean, the acts were great in front of the 6,000 people我是说,六千人面前的表演很棒
235in the audience, but to the millions of people在观众中,但对于数百万人
236who were watching on TV at home and then voting,他们在家看电视 然后投票
237there was a disconnect between the performer.表演者之间发生了脱节
238Again, I analyzed why.我再次分析了原因。
239Well, television is really an intimate medium,嗯,电视确实是一个亲密的媒介,
240and the best kind of magic for television也是电视上最好的魔术
241is close-up magic, because it, too, is intimate.是特写魔法,因为它也是亲密的。
242It draws the viewer in.能引观者入.
243So armed with this new insight, I realized带着这个新洞察力 我意识到
244the answer was right in front of me.答案就在我面前 答案就在我面前
245It was literally hiding in plain sight.它真的藏在了眼前。
246I didn't need to perform big, flashy, Vegas-type illusions.我用不着做大 闪闪发光的拉斯维加斯式的幻觉
247I needed to do small, close-up, intimate performances我需要做小的,特写,亲密的表演
248that would blow the minds of the judges那会让法官们大吃一惊
249and the people watching at home.和在家观看的人。
250Now, it took a bit of convincing to get the producers现在,花了一点说服力 得到了制作人
251to agree to this whole thing.同意这整件事。
252They definitely did not see it the way他们肯定没看出来
253that I did at that time.那时我做了。
254But once I was able to refocus their attention但一旦我重新关注他们
255back to what they already knew,回到他们已经知道的,
256which is that television is intimate,电视很亲密
257therefore the magic acts should be intimate as well,因此,魔术行为也应当是亲密的,
258they said, okay, let's do it.他们说,好吧,让我们做到这一点。
259And it was a paradigm-shifting way for magic to be done它是一个范式转变的方式 魔法完成
260on America's Got Talent, and I actually became在美国的天赋, 我实际上成为
261the first magician to ever make it是第一个成功过的魔术师
262into the finals on that show.进入那个节目的决赛
263Thank you.谢谢
264Now, it all happened because I was able to shift现在,一切都发生了,因为我能够转移
265the producers' expectations of what they thought would work.制作者们对他们认为可行的期望。
266So right now, it's time for me to shift yours.现在,我该换你的了
267As I mentioned earlier, throughout this entire talk,正如我之前提到的,在整个谈话中,
268I've given you two clues to the problems我给了你两个问题线索
269I'm about to show you right now.我现在就给你看
270Now, you may or may not have noticed them,现在,你可能或可能没有注意到他们,
271and if you didn't, here's a little hint.如果你没有,这里有一个小提示。
272If you go back and watch this again,如果你再回去看这个
273you'll notice that every time I touch my key,你会注意到,每次我碰我的钥匙,
274say the answer is hiding in plain sight,说答案藏在眼前
275I would point to the clue that you will need我要指出你需要的线索
276to quickly solve these next few problems.以迅速解决接下来的几个问题。
277Now, there's a chance you probably just didn't even notice你可能根本没注意到
278that you perceived the touching of my key你感觉到我钥匙的触摸
279just an irrelevant gesture.只是个无关紧要的姿态
280You didn't expect such a simple action你没想到会这么简单
281could contain the answer to what you perceived可以包含答案 对于你的看法
282as a much more complicated problem.更复杂的问题
283So here are the challenges.这就是挑战所在。
284The first one, how do you drink champagne from the bottle第一个,你怎么从瓶子里喝香槟
285without opening it?不打开它?
286Immediately, your mind will start thinking马上,你的思想就会开始思考
287of all these different solutions,所有这些不同的解决办法,
288most of which probably have to do with a complicated way大部分都和复杂的方式有关
289of getting the cork off and getting the champagne out把软木圈脱下来,把香槟拿出来
290without actually opening up the bottle.没有打开瓶子。
291Keep thinking.继续想
292The next one here involves two glasses,下一个是两杯
293a dollar bill suspended between them, and a salt shaker.他们之间暂停支付一美元 和盐剂。
294And the challenge is to get the salt shaker挑战在于拿盐水
295to balance on top of the dollar bill while staying suspended保持平衡,同时暂停支付
296so when you let go, it won't drop down to the table.所以当你放手的时候 它不会掉到桌子上
297Again, the answer's probably a lot easier than you think.再说一遍,答案可能比你想象的容易得多。
298And also, again, if you wanna learn these,还有 如果你想学这些
299all you gotta do is watch this again你要做的就是再看一次这个
300and look for the times when I touch my key point并寻找时间 当我触摸我的关键点
301and say the answer is hiding in plain sight.并说答案是隐藏在眼前。
302This here is actually what people consider a bar bet.这其实是人们所认为的酒吧赌注。
303So if you're familiar with magic and puzzles,如果你熟悉魔法和谜题
304you probably recognize it,你可能认得它,
305and it uses the exact same principles它使用完全相同的原则
306that magicians have been using all along.那些魔术师一直使用。
307If you had a bit of difficulty figuring it out, don't worry,如果你有一点难解 别担心
308because it's actually much easier因为它实际上容易得多
309to fool a really intelligent person骗一个聪明人
310than someone who maybe isn't quite as sophisticated.比一个可能不太成熟的人
311I got you, I got you.我扶着你,我扶着你
312But it's really true.但这是真的。
313It's actually very difficult to fool children.愚弄孩子其实非常困难.
314And I'll explain why.我会解释原因的
315For a really sophisticated person,对于一个非常成熟的人来说,
316you will almost always talk yourself你几乎总是说话自己
317out of the simple solution.从简单的解决方案。
318Even though it's the right solution,虽然这是正确的解决方案,
319your misconception will cause you to overlook the obvious.你的误解会让你忽略明显的事实
320Now this also has you call,现在,这个你 打电话,
321create a false set of assumptions.创建一套虚假的假设。
322For example, a child will see a lady floating in the air例如,孩子会看到一个女士漂浮在空中
323and say, yeah, well, there are strings holding her up.并说,是的,嗯,有弦 拖住她。
324A more sophisticated person would say,一个更成熟的人会说,
325but see, I can't see any strings.但看,我看不到任何线。
326Plus, it would take a lot of strings而且,这需要很多弦
327to support the weight of a person.支持一个人的体重。
328They utilize information based upon prior knowledge他们利用基于先前知识的信息
329and experience, and they don't go beyond those parameters.和经验, 他们不会超越这些参数。
330And finally, they create a false set of expectations.最后,他们制造了一套虚假的期望。
331Because a magician passed a hoop around the lady,因为一个魔术师在女士身边经过一个圈套
332they allow this one simple action他们允许这个简单的动作
333to blind them from the truth.使他们蒙蔽真理。
334It's the perfect example of misconceptions, assumptions,这是误解 假设的完美例子
335and expectations all working against you,并期望所有对你不利的工作,
336all stopping you from achieving your goal.所有阻止你实现你的目标。
337Once you master these principles,一旦你掌握了这些原则,
338you will be able to unleash the answers你就能解开答案
339and realize the benefits并实现利益
340that are always hiding in plain sight.总是隐藏在眼前
341Thank you.谢谢
342Thank you all so much.谢谢大家
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P2 · 快速解决你难题的惊人秘诀【TED演讲】 p02 英文字幕(注释+中文外挂) (P2)

字幕摘录

时间英文中文
0:01Imagine if you could take your brain想象一下,如果你能拿你的大脑
0:05and then turn it inside out,然后把它打开
0:07and then have access to the information然后可以获取信息
0:10to be able to solve virtually any problem.能够解决几乎所有问题。
0:13Sounds pretty cool, right?听起来很酷吧?
0:15Well, here's how.是这样的
0:16We're gonna take a look at problem solving我们要看看解决问题
0:17in a very different way,以非常不同的方式,
0:20one that can bring tremendous benefit to your life.能为你们带来巨大利益
0:22And this is a technique I was first introduced to这是我第一次被介绍的技巧
展开字幕全文(351 条)
序号英文中文
1Imagine if you could take your brain想象一下,如果你能拿你的大脑
2and then turn it inside out,然后把它打开
3and then have access to the information然后可以获取信息
4to be able to solve virtually any problem.能够解决几乎所有问题。
5Sounds pretty cool, right?听起来很酷吧?
6Well, here's how.是这样的
7We're gonna take a look at problem solving我们要看看解决问题
8in a very different way,以非常不同的方式,
9one that can bring tremendous benefit to your life.能为你们带来巨大利益
10And this is a technique I was first introduced to这是我第一次被介绍的技巧
11at the age of 12 when I began studying the art form of magic.12岁开始研究魔法的艺术形式
12And I've continued to develop it我继续开发
13throughout my professional career.在我职业生涯中
14And now, best of all, this will be able to work for you现在,最重要的是,这个能为你效劳
15in your personal life, professional,在你个人生活中,职业,
16or to help you create that next billion-dollar idea.或者帮助你创造 下一个十亿美元的想法。
17And in any field, sales, marketing, show business,在任何领域,销售,营销,表演业务,
18it doesn't matter.没关系
19Now, throughout this talk, I'm gonna be revealing to you现在,这整个谈话, 我会告诉你
20three core psychological principles三项核心心理原则
21that magicians have been using那些魔术师一直在使用
22for more than 5,000 years.超过5000年
23And all of these principles have one thing in common,所有这些原则都有一个共同点,
24they all revolve around the most important concept in magic.它们都围绕着魔法中最重要的概念。
25And that is the answer to every problem这就是所有问题的答案
26is hiding in plain sight.隐藏在眼前
27So let me explain.让我解释一下
28Imagine you're seated at a table想象一下,你坐在桌子上
29and you're given a problem to solve你有一个问题要解决
30using nothing except for these items,除这些物品外,别无他法,
31a candle, some pushpins, and some matches.蜡烛、推杆和火柴
32Now, you've got 60 seconds to figure out现在,你还有60秒想清楚
33how to attach this candle to the wall怎么把蜡烛挂在墙上
34in a way that, when it's lit,这样,当它被点燃,
35the wax will not drip down onto the table.蜡不会滴在桌子上。
36Okay, so some of you may be familiar with this,好吧,所以有些 你们可能熟悉这一点,
37but for the rest of you,但对于你们其他人来说,
38while you're trying to figure this out,当你试图想明白这一点,
39let me give you a little bit of history让我给你一点历史
40of where this came from.这是从哪里来的。
41Now, this is a classic test现在,这是一个经典的测试
42of creative problem-solving developed创新问题的解决
43by the renowned psychologist Dr. Carl Dunker,由著名心理学家卡尔·邓克博士(Dr.
44and it was first published in 1945.1945年首次出版.
45But although this is over three quarters of a century old,但是虽然这已经超过一个世纪的四分之三了
46Dunker博士的评估
47of how our cognitive brain solves problems我们的认知大脑是如何解决问题的
48hasn't really changed at all.一点都没变
49Again, it's back to what I said earlier.又复如前所说.
50The answer to every problem is hiding in plain sight.每一个问题的答案都隐藏在眼前。
51You see, the thing is, we look right at the answer,问题是 我们正视着答案
52but we rarely see it.但我们很少看到它。
53And in this case, most people are so consumed在这种情况下,大多数人都如此消费
54with how to attach the candle to the wall using tacks如何用塔克把蜡烛挂在墙上
55while the real answer is right in front of them.真正的答案就在他们面前
56You guys see it?你们看见了吗?
57The box.那个盒子
58Again, that's what I mean by the answer再说一遍,这就是答案的意思
59is hidden in plain sight.隐藏在眼前
60And again, the reason we don't think再说一遍,我们不认为
61the box is one of the solutions框是解决方案之一
62is because it's not presented to us as such.因为它不是 给我们这样的。
63It's locked away in our brain and positioned simply它被锁在我们的大脑里 然后就定位了
64as a container for the pins.作为针的容器。
65Now, Dr. Dunker called this functional fixedness,现在,Dunker博士称这个功能固定,
66the cognitive bias that limits a person限制一个人的认知偏差
67to using an object only in the way仅以方式使用对象
68that is traditionally intended.这是传统上的意图。
69And the same is also true of ideas and concepts.思想和概念也是如此。
70For example, this candlestick problem比如说这个烛台问题
71was presented to you simply as a creative problem-solving test被介绍给大家 只是一个创造性的解决问题的测试
72when, in fact, it also had a secondary purpose.事实上,它也有次要目的。
73It contained a very important clue, one that它包含一个非常重要的线索,一个
74was hiding in plain sight, which you藏在明眼里,这是你
75will need to unlock another facet of your cognitive需要解开你认知的另一面
76problem-solving ability.解决问题的能力。
77Now, the thing is, you probably didn't notice问题是,你可能没注意到
78because you weren't instructed to look for it.因为你没有被指示去寻找它。
79So right now, I'm giving you a heads up.所以,现在,我给你一个提醒。
80There is going to be one more clue hidden during this talk.这次谈话中还有一条线索
81So pay close attention to every detail.所以仔细注意每个细节
82Now, to make all this a lot easier现在,让这一切变得容易得多
83to understand, I've simplified the process into three words.为了理解,我已经把过程简化为三个字。
84The first word is misconceptions.第一个词是误解。
85Most people think a difficult problem大多数人都觉得很困难
86must have a complex solution.必须有一个复杂的解决方案。
87The second word, assumptions.第二个词,假设。
88We utilize information based upon prior knowledge我们利用以前的知识
89and experience, and we don't think beyond those parameters.和经验,我们不思考 超出这些参数。
90And the third word is expectations.第三个词是期望。
91The answer we expect to find often limits us我们期望找到的答案 经常限制我们
92and does not allow us to see what's really going on.也不允许我们看到 到底发生了什么。
93Now, I thought it'd be kind of fun to show you现在,我还以为给你看会很有趣
94what all three of these words look like in action,这三个词在行动上是什么样子的
95and then we'll dive into each one然后我们潜入每一个
96in a little bit more detail.更详细一点
97So for this here, we've got a few bills.所以在这里,我们有一些帐单。
98Two, three, four, I think $5 here.2,3,4,我想这里5美元。
99So here's the goal.因此,这是目标。
100The goal is to be able to take these bills.目标是能够收取这些账单。
101If I can do this properly, we'll actually如果我能做对,我们真的
102be able to take them on the count of three.可以数到三就把他们带走
103So we go one, two, three, like that,所以,我们走一,二,三,像这样,
104and let you transform into $500.然后让你变成500美元。
105OK, now I have to say this.好吧,现在我得说这个。
106I can't promise you'll actually be我不能保证你会是
107able to transform money at your fingertips能够用手指变钱
108by the end of this talk, but you will话到此为止,但你会
109be able to utilize these same principles,能够利用这些原则,
110the same principles I just used to turn $1 bills into $100同样的原则 我刚刚把一块钱变成一百块
111bills to solve virtually any problem.法案解决几乎所有问题。
112All right, so let's break this whole thing down right now,好吧,让我们打破 整个事情现在,
113starting with misconceptions.从误解开始
114It's the exact same thing that happens事情也一样
115with the candlestick problem.烛台的问题。
116You see, most people are so focused你看,大多数人都这么专注
117on how to attach the candlestick,如何连接蜡烛棒,
118they can't figure out exactly what's going on with the box.他们不知道盒子到底是怎么回事
119It gets buried in their brains.它被埋在他们的脑海里
120And what happens, you have to force your brain发生什么,你必须强迫你的大脑
121to reassess everything about the situation, every detail,重新评估一切情况, 每一个细节,
122to bring the information to the surface将信息带到表面
123and then be able to expand your ability然后可以扩展你的能力
124to utilize cognitive thinking.利用认知思维。
125So I've got another little, this one's so fun,我还有一个小,这个好好玩
126I can't wait to show you this.我迫不及待想给你看这个
127So this here is a little thing.所以这是个小问题
128So guys, take a look right over here.伙计们,看看这里
129We've got a couple cards, six cards to be exact.我们有几张牌,六张牌是准确的
130Each card is different and each card每张牌都不同,每张牌都不同
131has been selected for a very important psychological reason.被选中是出于一个非常重要的心理原因
132You'll find out why in just a moment.你马上会知道原因的
133So right now, I want you to focus on just one card所以,现在,我要你只关注一张牌
134and remember it.并记住它。
135Keep repeating the name of your card继续重复卡片的名字
136over and over and over in your mind.一遍又一遍地在你的脑海里。
137You got it?明白了吗?
138Great, gonna turn the cards over, start mixing them up.好,把牌翻过来,开始搅拌
139Now, if I did this correctly, all of you,现在,如果我这样做正确,你们所有人,
140yes, all of you will have been influenced是的,你们都会受到影响
141to choose the exact same card.选择相同的牌。
142And I'm going to remove your card right now.我现在就去除你的卡片
143Let's see if it worked.看看有没有用
144So it's pretty crazy, right?所以这是相当疯狂的,对不对?
145So, okay, so how did this happen?那么,好吧,这是怎么发生的?
146Like I said, there is a psychological reason我说过,有心理上的原因
147why these cards were selected.为什么这些牌被选中 。
148But it is not so that all of you但不是你们都这样
149would be drawn to the same card.会被抽到同样的牌。
150It's so that all of you would focus on only one card这样你们都只看一张牌
151and ignore the rest.并忽略其余部分。
152And that's where the misconception comes in误解就由此而来
153because what you don't know is that there's actually因为你不知道的其实是
154two separate sets of cards.两套不同的牌。
155Again, the answer was hiding in plain sight.答案再次隐藏在眼前。
156The reason you didn't notice is because both sets of cards你没有注意到是因为两套牌
157are actually very similar.其实很相似
158So let's say, for instance, in the first spread,因此,让我们假设, 例如,在第一个传播,
159you selected the king of clubs.您选择了梅花 K。
160In the second spread,在第二次传播中,
161it was replaced by the king of spades.它被黑桃王取代。
162So no matter what card you chose in the first spread,所以,无论你选择什么牌 在第一次发行,
163it's not going to show up in the second spread.它不会出现在第二次传播。
164And to top it all off,再说一遍
165you were so focused on your one card,你这么专注你的一张卡,
166you didn't even notice any of the other cards around it.你甚至没有注意到其他卡片。
167This is why misconception is so dangerous这就是为什么误解如此危险
168and it often makes problem solving take way longer这往往让解决问题的时间更长
169than it really should.更不该这样
170All right, now the next idea we're going to tackle好吧,现在下一个想法 我们要解决
171is assumptions.是假设。
172And more importantly, false assumptions.更重要的是,错误的假设。
173So I want you to take a look at this animation right now所以,我要你看看这个动画
174and tell me, which way is the key rotating?告诉我,钥匙在哪个方向旋转?
175Now, some of you will assume the key is rotating clockwise.现在,你们中有些人认为 钥匙是顺时针旋转的。
176Others will assume the key is rotating counterclockwise.其他人会假设密钥是逆时针旋转.
177And both of those assumptions are wrong.这两种假设都是错误的。
178You see, we assume the key is moving你看,我们假设钥匙在动
179in just one direction or the other,在一个或另一个方向,
180but I can assure you it's not.但我可以向你保证不是
181Now, if you're more of a right brain user,现在,如果你更 一个正确的大脑用户,
182you'll likely see the key rotating to the right.你可能会看到钥匙旋转到右边
183If you're more of a left brain user,如果你是左脑使用者
184you'll likely see the key rotating to the left,你可能会看到 键旋转到左边,
185but by switching your thinking from right brain但是,通过转变你的思维 从正确的大脑
186to left brain,左脑
187you'll be able to shift the direction of the key.你就能改变钥匙的方向
188Now this takes a little bit of practice,这需要练习一下
189but the results are almost magical.但结果几乎是神奇的
190So how does this relate to hiding in plain sight?那这跟躲在眼前有什么关系?
191Well, in this situation, our brain thinks and assumes那么,在这种情况下,我们的大脑思考和假设
192that there's only one of two possible answers.只有两个可能的答案之一
193The only two it readily knows and accepts.唯一能轻易了解和接受的两种
194The key can rotate right or the key can rotate left.键可以右旋转,也可以左旋转.
195It's inconceivable the key can be rotating钥匙可以旋转是不可思议的
196in both directions at the same time.双向同时.
197But you see, if we really study the image,但如果我们真的研究图像
198we realize we don't have enough information我们意识到我们没有足够的信息
199to determine the key's direction at all.确定钥匙的方向
200Because you see, the key is solid black.因为你看到,钥匙是黑色的
201There's no highlights, shadows,没有亮点 影子
202or any other distinguishing marks或任何其他区别标志
203to give us the appropriate information.给我们适当的信息。
204Now our brain fills in these missing pieces现在我们的大脑充满了这些缺失的碎片
205and we assume,我们假设,
206because our mind likes to work in an orderly fashion,因为我们的头脑喜欢有序工作,
207that what we see is the key rotating我们所看到的是关键旋转
208in one direction or the other.在一个方向或另一个方向。
209It doesn't even occur to us我们甚至没有想到
210that maybe we're missing the relevant information也许我们缺少相关信息
211to make an informed decision.做出知情决定。
212And we assume that what our mind tells us,我们假设我们的思想告诉我们,
213based on the way that it chooses to function at that moment,基于它选择在那个时刻运作的方式,
214that our logic is correct.我们的逻辑是正确的。
215So the correct answer to this one所以这个答案是正确的
216is simply hiding in plain sight.完全隐藏在眼前。
217Depending on your perception,根据你的看法
218the key rotates in both directions.键在双向旋转。
219Now, there's still one more crucial word we need to explore.现在,还有一个关键词我们需要探索。
220And that is expectations.这就是期望。
221The answer we expect to find我们期望找到的答案
222can blind us to what is actually happening.能够使我们对实际发生的事情视而不见。
223And this is what makes problem solving so difficult.这就是解决问题的难度所在。
224Now a great example of this现在一个伟大的例子
225is when I was asked to be on the TV show,当我被要求上电视的时候,
226America's Got Talent.美国有才华.
227There was just one problem.只有一个问题
228At the time,当时,
229the producers of the show expected magicians表演的制作者
230to perform big, flashy, Vegas-type illusions,来表演巨大的,闪耀的, 拉斯维加斯类型的幻觉,
231which I didn't do.我没有这么做
232Now the reason that America's Got Talent现在美国才华横溢的原因
233wanted these types of acts想要这种行为
234was because the show was being taped是因为节目被录音了
235in front of 6,000 people at Radio City Music Hall,在广播城市音乐厅的6000人面前
236and they wanted the show to feel huge.他们想让节目变得巨大
237But I noticed that none of the magicians但我注意到没有魔术师
238ever made it past the first few rounds.曾经成功过前几轮。
239So I started analyzing why.所以我开始分析原因。
240I mean, the acts were great我的意思是,这些行为是伟大的
241in front of the 6,000 people in the audience,在观众面前,
242but to the millions of people但对数百万人
243who were watching on TV at home and then voting,他们在家看电视 然后投票
244there was a disconnect between the performer.表演者之间发生了脱节
245Again, I analyzed why.我再次分析了原因。
246Well, television is really an intimate medium,嗯,电视确实是一个亲密的媒介,
247and the best kind of magic for television也是电视上最好的魔术
248is close-up magic,是一种特技的魔术,
249because it, too, is intimate.因为它也是亲密的。
250It draws the viewer in.能引观者入.
251So armed with this new insight,带着这个新见解,
252I realized the answer was right in front of me.我意识到答案就在我面前
253It was literally hiding in plain sight.它真的藏在了眼前。
254I didn't need to perform big, flashy, Vegas-type illusions.我用不着做大 闪闪发光的拉斯维加斯式的幻觉
255I needed to do small, close-up, intimate performances我需要做小的,特写,亲密的表演
256that would blow the minds of the judges那会让法官们大吃一惊
257and the people watching at home.和在家观看的人。
258Now, it took a bit of convincing现在,花了一点说服力
259to get the producers to agree to this whole thing.让制作人同意这件事
260They definitely did not see it他们绝对没看见
261the way that I did at that time.就像我当时那样
262But once I was able to refocus their attention但一旦我重新关注他们
263back to what they already knew,回到他们已经知道的,
264which is that television is intimate,电视很亲密
265therefore the magic actually be intimate as well,魔法其实也是亲密的,
266they said, okay, let's do it.他们说,好吧,让我们做到这一点。
267And it was a paradigm-shifting way它是一个范式转变的方式
268for magic to be done on America's Got Talent.让魔法能用在美国的天赋上
269And I actually became the first magician我实际上成为了第一个魔术师
270to ever make it into the finals on that show.永远进入决赛 在那个节目。
271Thank you.谢谢
272Now, it all happened现在,一切都发生了
273because I was able to shift the producers' expectations因为我能改变制片人的期望
274of what they thought would work.他们认为会成功。
275So right now, it's time for me to shift yours.现在,我该换你的了
276As I mentioned earlier, throughout this entire talk,正如我之前提到的,在整个谈话中,
277I've given you two clues我给你两个线索
278to the problems I'm about to show you right now.我现在要告诉你的问题。
279Now, you may or may not have noticed them,现在,你可能或可能没有注意到他们,
280and if you didn't, here's a little hint.如果你没有,这里有一个小提示。
281If you go back and watch this again,如果你再回去看这个
282you'll notice that every time I touch my key,你会注意到,每次我碰我的钥匙,
283say the answer is hiding in plain sight,说答案藏在眼前
284I would point to the clue我会指出线索
285that you will need to quickly solve these next two problems.您需要快速解决接下来的两个问题。
286Now, there's a chance you probably just didn't even notice你可能根本没注意到
287that you perceived the touching of my key你感觉到我钥匙的触摸
288just an irrelevant gesture.只是个无关紧要的姿态
289You didn't expect such a simple action你没想到会这么简单
290could contain the answer to what you perceived可以包含答案 对于你的看法
291as a much more complicated problem.更复杂的问题
292So here are the challenges.这就是挑战所在。
293The first one, how do you drink champagne from the bottle第一个,你怎么从瓶子里喝香槟
294without opening it?不打开它?
295Immediately, your mind will start thinking马上,你的思想就会开始思考
296of all these different solutions,所有这些不同的解决办法,
297most of which probably have to do with a complicated way大部分都和复杂的方式有关
298of getting the cork off and getting the champagne out把软木圈脱下来,把香槟拿出来
299without actually opening up the bottle.没有打开瓶子。
300Keep thinking.继续想
301The next one here involves two glasses,下一个是两杯
302a dollar bill suspended between them, and a salt shaker.他们之间暂停支付一美元 和盐剂。
303And the challenge is to get the salt shaker挑战在于拿盐水
304to balance on top of the dollar bill while staying suspended保持平衡,同时暂停支付
305so when you let go, it won't drop down to the table.所以当你放手的时候 它不会掉到桌子上
306Again, the answer is probably a lot easier than you think.答案可能比你想象的要简单得多
307And also, again, if you wanna learn these,还有 如果你想学这些
308all you gotta do is watch this again你要做的就是再看一次这个
309and look for the times when I touch my key point并寻找时间 当我触摸我的关键点
310and say the answer is hiding in plain sight.并说答案是隐藏在眼前。
311This here is actually what people consider a bar bet.这其实是人们所认为的酒吧赌注。
312So if you're familiar with magic and puzzles,如果你熟悉魔法和谜题
313you probably recognize it,你可能认得它,
314and it uses the exact same principles它使用完全相同的原则
315that magicians have been using all along.那些魔术师一直使用。
316If you had a bit of difficulty figuring it out, don't worry.如果你有一点困难 找出它,不用担心。
317Because it's actually much easier因为其实容易得多
318to fool a really intelligent person骗一个聪明人
319than someone who maybe isn't quite as sophisticated.比一个可能不太成熟的人
320I got you, I got you.我扶着你,我扶着你
321But it's really true.但这是真的。
322It's actually very difficult to fool children.愚弄孩子其实非常困难.
323And I'll explain why.我会解释原因的
324For a really sophisticated person,对于一个非常成熟的人来说,
325you will almost always talk yourself你几乎总是说话自己
326out of the simple solution.从简单的解决方案。
327Even though it's the right solution,虽然这是正确的解决方案,
328your misconception will cause you to overlook the obvious.你的误解会让你忽略明显的事实
329Now this also has you call, create a false set of assumptions.现在,这也让你呼吁, 制造一套错误的假设。
330For example, a child will see a lady floating in the air例如,孩子会看到一个女士漂浮在空中
331and say, yeah, well, there are strings holding her up.并说,是的,嗯,有弦 拖住她。
332A more sophisticated person would say,一个更成熟的人会说,
333but see, I can't see any strings.但看,我看不到任何线。
334Plus, it would take a lot of strings而且,这需要很多弦
335to support the weight of a person.支持一个人的体重。
336They utilize information based upon prior knowledge他们利用基于先前知识的信息
337and experience, and they don't go beyond those parameters.和经验, 他们不会超越这些参数。
338And finally, they create a false set of expectations.最后,他们制造了一套虚假的期望。
339Because a magician passed a hoop around the lady,因为一个魔术师在女士身边经过一个圈套
340they allow this one simple action他们允许这个简单的动作
341to blind them from the truth.使他们蒙蔽真理。
342It's the perfect example of misconceptions,这是误解的完美例子,
343assumptions, and expectations all working against you,假设,和期望 所有工作与你,
344all stopping you from achieving your goal.所有阻止你实现你的目标。
345Once you master these principles,一旦你掌握了这些原则,
346you will be able to unleash the answers你就能解开答案
347and realize the benefits that are always并实现永远的好处
348hiding in plain sight.藏在眼前,
349Thank you.谢谢
350Thank you all so much.谢谢大家
351Thank you.谢谢
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P3 · 快速解决你难题的惊人秘诀【TED演讲】 p03 无字幕(中英外挂) (P3)

字幕摘录

时间英文中文
0:01Imagine if you could take your brain想象一下,如果你能拿你的大脑
0:05and then turn it inside out,然后把它打开
0:07and then have access to the information然后可以获取信息
0:10to be able to solve virtually any problem.能够解决几乎所有问题。
0:13Sounds pretty cool, right?听起来很酷吧?
0:15Well, here's how.是这样的
0:16We're gonna take a look at problem solving我们要看看解决问题
0:17in a very different way,以非常不同的方式,
0:20one that can bring tremendous benefit to your life.能为你们带来巨大利益
0:22And this is a technique I was first introduced to这是我第一次被介绍的技巧
展开字幕全文(351 条)
序号英文中文
1Imagine if you could take your brain想象一下,如果你能拿你的大脑
2and then turn it inside out,然后把它打开
3and then have access to the information然后可以获取信息
4to be able to solve virtually any problem.能够解决几乎所有问题。
5Sounds pretty cool, right?听起来很酷吧?
6Well, here's how.是这样的
7We're gonna take a look at problem solving我们要看看解决问题
8in a very different way,以非常不同的方式,
9one that can bring tremendous benefit to your life.能为你们带来巨大利益
10And this is a technique I was first introduced to这是我第一次被介绍的技巧
11at the age of 12 when I began studying the art form of magic.12岁开始研究魔法的艺术形式
12And I've continued to develop it我继续开发
13throughout my professional career.在我职业生涯中
14And now, best of all, this will be able to work for you现在,最重要的是,这个能为你效劳
15in your personal life, professional,在你个人生活中,职业,
16or to help you create that next billion-dollar idea.或者帮助你创造 下一个十亿美元的想法。
17And in any field, sales, marketing, show business,在任何领域,销售,营销,表演业务,
18it doesn't matter.没关系
19Now, throughout this talk, I'm gonna be revealing to you现在,这整个谈话, 我会告诉你
20three core psychological principles三项核心心理原则
21that magicians have been using那些魔术师一直在使用
22for more than 5,000 years.超过5000年
23And all of these principles have one thing in common,所有这些原则都有一个共同点,
24they all revolve around the most important concept in magic.它们都围绕着魔法中最重要的概念。
25And that is the answer to every problem这就是所有问题的答案
26is hiding in plain sight.隐藏在眼前
27So let me explain.让我解释一下
28Imagine you're seated at a table想象一下,你坐在桌子上
29and you're given a problem to solve你有一个问题要解决
30using nothing except for these items,除这些物品外,别无他法,
31a candle, some pushpins, and some matches.蜡烛、推杆和火柴
32Now, you've got 60 seconds to figure out现在,你还有60秒想清楚
33how to attach this candle to the wall怎么把蜡烛挂在墙上
34in a way that, when it's lit,这样,当它被点燃,
35the wax will not drip down onto the table.蜡不会滴在桌子上。
36Okay, so some of you may be familiar with this,好吧,所以有些 你们可能熟悉这一点,
37but for the rest of you,但对于你们其他人来说,
38while you're trying to figure this out,当你试图想明白这一点,
39let me give you a little bit of history让我给你一点历史
40of where this came from.这是从哪里来的。
41Now, this is a classic test现在,这是一个经典的测试
42of creative problem-solving developed创新问题的解决
43by the renowned psychologist Dr. Carl Dunker,由著名心理学家卡尔·邓克博士(Dr.
44and it was first published in 1945.1945年首次出版.
45But although this is over three quarters of a century old,但是虽然这已经超过一个世纪的四分之三了
46Dunker博士的评估
47of how our cognitive brain solves problems我们的认知大脑是如何解决问题的
48hasn't really changed at all.一点都没变
49Again, it's back to what I said earlier.又复如前所说.
50The answer to every problem is hiding in plain sight.每一个问题的答案都隐藏在眼前。
51You see, the thing is, we look right at the answer,问题是 我们正视着答案
52but we rarely see it.但我们很少看到它。
53And in this case, most people are so consumed在这种情况下,大多数人都如此消费
54with how to attach the candle to the wall using tacks如何用塔克把蜡烛挂在墙上
55while the real answer is right in front of them.真正的答案就在他们面前
56You guys see it?你们看见了吗?
57The box.那个盒子
58Again, that's what I mean by the answer再说一遍,这就是答案的意思
59is hidden in plain sight.隐藏在眼前
60And again, the reason we don't think再说一遍,我们不认为
61the box is one of the solutions框是解决方案之一
62is because it's not presented to us as such.因为它不是 给我们这样的。
63It's locked away in our brain and positioned simply它被锁在我们的大脑里 然后就定位了
64as a container for the pins.作为针的容器。
65Now, Dr. Dunker called this functional fixedness,现在,Dunker博士称这个功能固定,
66the cognitive bias that limits a person限制一个人的认知偏差
67to using an object only in the way仅以方式使用对象
68that is traditionally intended.这是传统上的意图。
69And the same is also true of ideas and concepts.思想和概念也是如此。
70For example, this candlestick problem比如说这个烛台问题
71was presented to you simply as a creative problem-solving test被介绍给大家 只是一个创造性的解决问题的测试
72when, in fact, it also had a secondary purpose.事实上,它也有次要目的。
73It contained a very important clue, one that它包含一个非常重要的线索,一个
74was hiding in plain sight, which you藏在明眼里,这是你
75will need to unlock another facet of your cognitive需要解开你认知的另一面
76problem-solving ability.解决问题的能力。
77Now, the thing is, you probably didn't notice问题是,你可能没注意到
78because you weren't instructed to look for it.因为你没有被指示去寻找它。
79So right now, I'm giving you a heads up.所以,现在,我给你一个提醒。
80There is going to be one more clue hidden during this talk.这次谈话中还有一条线索
81So pay close attention to every detail.所以仔细注意每个细节
82Now, to make all this a lot easier现在,让这一切变得容易得多
83to understand, I've simplified the process into three words.为了理解,我已经把过程简化为三个字。
84The first word is misconceptions.第一个词是误解。
85Most people think a difficult problem大多数人都觉得很困难
86must have a complex solution.必须有一个复杂的解决方案。
87The second word, assumptions.第二个词,假设。
88We utilize information based upon prior knowledge我们利用以前的知识
89and experience, and we don't think beyond those parameters.和经验,我们不思考 超出这些参数。
90And the third word is expectations.第三个词是期望。
91The answer we expect to find often limits us我们期望找到的答案 经常限制我们
92and does not allow us to see what's really going on.也不允许我们看到 到底发生了什么。
93Now, I thought it'd be kind of fun to show you现在,我还以为给你看会很有趣
94what all three of these words look like in action,这三个词在行动上是什么样子的
95and then we'll dive into each one然后我们潜入每一个
96in a little bit more detail.更详细一点
97So for this here, we've got a few bills.所以在这里,我们有一些帐单。
98Two, three, four, I think $5 here.2,3,4,我想这里5美元。
99So here's the goal.因此,这是目标。
100The goal is to be able to take these bills.目标是能够收取这些账单。
101If I can do this properly, we'll actually如果我能做对,我们真的
102be able to take them on the count of three.可以数到三就把他们带走
103So we go one, two, three, like that,所以,我们走一,二,三,像这样,
104and let you transform into $500.然后让你变成500美元。
105OK, now I have to say this.好吧,现在我得说这个。
106I can't promise you'll actually be我不能保证你会是
107able to transform money at your fingertips能够用手指变钱
108by the end of this talk, but you will话到此为止,但你会
109be able to utilize these same principles,能够利用这些原则,
110the same principles I just used to turn $1 bills into $100同样的原则 我刚刚把一块钱变成一百块
111bills to solve virtually any problem.法案解决几乎所有问题。
112All right, so let's break this whole thing down right now,好吧,让我们打破 整个事情现在,
113starting with misconceptions.从误解开始
114It's the exact same thing that happens事情也一样
115with the candlestick problem.烛台的问题。
116You see, most people are so focused你看,大多数人都这么专注
117on how to attach the candlestick,如何连接蜡烛棒,
118they can't figure out exactly what's going on with the box.他们不知道盒子到底是怎么回事
119It gets buried in their brains.它被埋在他们的脑海里
120And what happens, you have to force your brain发生什么,你必须强迫你的大脑
121to reassess everything about the situation, every detail,重新评估一切情况, 每一个细节,
122to bring the information to the surface将信息带到表面
123and then be able to expand your ability然后可以扩展你的能力
124to utilize cognitive thinking.利用认知思维。
125So I've got another little, this one's so fun,我还有一个小,这个好好玩
126I can't wait to show you this.我迫不及待想给你看这个
127So this here is a little thing.所以这是个小问题
128So guys, take a look right over here.伙计们,看看这里
129We've got a couple cards, six cards to be exact.我们有几张牌,六张牌是准确的
130Each card is different and each card每张牌都不同,每张牌都不同
131has been selected for a very important psychological reason.被选中是出于一个非常重要的心理原因
132You'll find out why in just a moment.你马上会知道原因的
133So right now, I want you to focus on just one card所以,现在,我要你只关注一张牌
134and remember it.并记住它。
135Keep repeating the name of your card继续重复卡片的名字
136over and over and over in your mind.一遍又一遍地在你的脑海里。
137You got it?明白了吗?
138Great, gonna turn the cards over, start mixing them up.好,把牌翻过来,开始搅拌
139Now, if I did this correctly, all of you,现在,如果我这样做正确,你们所有人,
140yes, all of you will have been influenced是的,你们都会受到影响
141to choose the exact same card.选择相同的牌。
142And I'm going to remove your card right now.我现在就去除你的卡片
143Let's see if it worked.看看有没有用
144So it's pretty crazy, right?所以这是相当疯狂的,对不对?
145So, okay, so how did this happen?那么,好吧,这是怎么发生的?
146Like I said, there is a psychological reason我说过,有心理上的原因
147why these cards were selected.为什么这些牌被选中 。
148But it is not so that all of you但不是你们都这样
149would be drawn to the same card.会被抽到同样的牌。
150It's so that all of you would focus on only one card这样你们都只看一张牌
151and ignore the rest.并忽略其余部分。
152And that's where the misconception comes in误解就由此而来
153because what you don't know is that there's actually因为你不知道的其实是
154two separate sets of cards.两套不同的牌。
155Again, the answer was hiding in plain sight.答案再次隐藏在眼前。
156The reason you didn't notice is because both sets of cards你没有注意到是因为两套牌
157are actually very similar.其实很相似
158So let's say, for instance, in the first spread,因此,让我们假设, 例如,在第一个传播,
159you selected the king of clubs.您选择了梅花 K。
160In the second spread,在第二次传播中,
161it was replaced by the king of spades.它被黑桃王取代。
162So no matter what card you chose in the first spread,所以,无论你选择什么牌 在第一次发行,
163it's not going to show up in the second spread.它不会出现在第二次传播。
164And to top it all off,再说一遍
165you were so focused on your one card,你这么专注你的一张卡,
166you didn't even notice any of the other cards around it.你甚至没有注意到其他卡片。
167This is why misconception is so dangerous这就是为什么误解如此危险
168and it often makes problem solving take way longer这往往让解决问题的时间更长
169than it really should.更不该这样
170All right, now the next idea we're going to tackle好吧,现在下一个想法 我们要解决
171is assumptions.是假设。
172And more importantly, false assumptions.更重要的是,错误的假设。
173So I want you to take a look at this animation right now所以,我要你看看这个动画
174and tell me, which way is the key rotating?告诉我,钥匙在哪个方向旋转?
175Now, some of you will assume the key is rotating clockwise.现在,你们中有些人认为 钥匙是顺时针旋转的。
176Others will assume the key is rotating counterclockwise.其他人会假设密钥是逆时针旋转.
177And both of those assumptions are wrong.这两种假设都是错误的。
178You see, we assume the key is moving你看,我们假设钥匙在动
179in just one direction or the other,在一个或另一个方向,
180but I can assure you it's not.但我可以向你保证不是
181Now, if you're more of a right brain user,现在,如果你更 一个正确的大脑用户,
182you'll likely see the key rotating to the right.你可能会看到钥匙旋转到右边
183If you're more of a left brain user,如果你是左脑使用者
184you'll likely see the key rotating to the left,你可能会看到 键旋转到左边,
185but by switching your thinking from right brain但是,通过转变你的思维 从正确的大脑
186to left brain,左脑
187you'll be able to shift the direction of the key.你就能改变钥匙的方向
188Now this takes a little bit of practice,这需要练习一下
189but the results are almost magical.但结果几乎是神奇的
190So how does this relate to hiding in plain sight?那这跟躲在眼前有什么关系?
191Well, in this situation, our brain thinks and assumes那么,在这种情况下,我们的大脑思考和假设
192that there's only one of two possible answers.只有两个可能的答案之一
193The only two it readily knows and accepts.唯一能轻易了解和接受的两种
194The key can rotate right or the key can rotate left.键可以右旋转,也可以左旋转.
195It's inconceivable the key can be rotating钥匙可以旋转是不可思议的
196in both directions at the same time.双向同时.
197But you see, if we really study the image,但如果我们真的研究图像
198we realize we don't have enough information我们意识到我们没有足够的信息
199to determine the key's direction at all.确定钥匙的方向
200Because you see, the key is solid black.因为你看到,钥匙是黑色的
201There's no highlights, shadows,没有亮点 影子
202or any other distinguishing marks或任何其他区别标志
203to give us the appropriate information.给我们适当的信息。
204Now our brain fills in these missing pieces现在我们的大脑充满了这些缺失的碎片
205and we assume,我们假设,
206because our mind likes to work in an orderly fashion,因为我们的头脑喜欢有序工作,
207that what we see is the key rotating我们所看到的是关键旋转
208in one direction or the other.在一个方向或另一个方向。
209It doesn't even occur to us我们甚至没有想到
210that maybe we're missing the relevant information也许我们缺少相关信息
211to make an informed decision.做出知情决定。
212And we assume that what our mind tells us,我们假设我们的思想告诉我们,
213based on the way that it chooses to function at that moment,基于它选择在那个时刻运作的方式,
214that our logic is correct.我们的逻辑是正确的。
215So the correct answer to this one所以这个答案是正确的
216is simply hiding in plain sight.完全隐藏在眼前。
217Depending on your perception,根据你的看法
218the key rotates in both directions.键在双向旋转。
219Now, there's still one more crucial word we need to explore.现在,还有一个关键词我们需要探索。
220And that is expectations.这就是期望。
221The answer we expect to find我们期望找到的答案
222can blind us to what is actually happening.能够使我们对实际发生的事情视而不见。
223And this is what makes problem solving so difficult.这就是解决问题的难度所在。
224Now a great example of this现在一个伟大的例子
225is when I was asked to be on the TV show,当我被要求上电视的时候,
226America's Got Talent.美国有才华.
227There was just one problem.只有一个问题
228At the time,当时,
229the producers of the show expected magicians表演的制作者
230to perform big, flashy, Vegas-type illusions,来表演巨大的,闪耀的, 拉斯维加斯类型的幻觉,
231which I didn't do.我没有这么做
232Now the reason that America's Got Talent现在美国才华横溢的原因
233wanted these types of acts想要这种行为
234was because the show was being taped是因为节目被录音了
235in front of 6,000 people at Radio City Music Hall,在广播城市音乐厅的6000人面前
236and they wanted the show to feel huge.他们想让节目变得巨大
237But I noticed that none of the magicians但我注意到没有魔术师
238ever made it past the first few rounds.曾经成功过前几轮。
239So I started analyzing why.所以我开始分析原因。
240I mean, the acts were great我的意思是,这些行为是伟大的
241in front of the 6,000 people in the audience,在观众面前,
242but to the millions of people但对数百万人
243who were watching on TV at home and then voting,他们在家看电视 然后投票
244there was a disconnect between the performer.表演者之间发生了脱节
245Again, I analyzed why.我再次分析了原因。
246Well, television is really an intimate medium,嗯,电视确实是一个亲密的媒介,
247and the best kind of magic for television也是电视上最好的魔术
248is close-up magic,是一种特技的魔术,
249because it, too, is intimate.因为它也是亲密的。
250It draws the viewer in.能引观者入.
251So armed with this new insight,带着这个新见解,
252I realized the answer was right in front of me.我意识到答案就在我面前
253It was literally hiding in plain sight.它真的藏在了眼前。
254I didn't need to perform big, flashy, Vegas-type illusions.我用不着做大 闪闪发光的拉斯维加斯式的幻觉
255I needed to do small, close-up, intimate performances我需要做小的,特写,亲密的表演
256that would blow the minds of the judges那会让法官们大吃一惊
257and the people watching at home.和在家观看的人。
258Now, it took a bit of convincing现在,花了一点说服力
259to get the producers to agree to this whole thing.让制作人同意这件事
260They definitely did not see it他们绝对没看见
261the way that I did at that time.就像我当时那样
262But once I was able to refocus their attention但一旦我重新关注他们
263back to what they already knew,回到他们已经知道的,
264which is that television is intimate,电视很亲密
265therefore the magic actually be intimate as well,魔法其实也是亲密的,
266they said, okay, let's do it.他们说,好吧,让我们做到这一点。
267And it was a paradigm-shifting way它是一个范式转变的方式
268for magic to be done on America's Got Talent.让魔法能用在美国的天赋上
269And I actually became the first magician我实际上成为了第一个魔术师
270to ever make it into the finals on that show.永远进入决赛 在那个节目。
271Thank you.谢谢
272Now, it all happened现在,一切都发生了
273because I was able to shift the producers' expectations因为我能改变制片人的期望
274of what they thought would work.他们认为会成功。
275So right now, it's time for me to shift yours.现在,我该换你的了
276As I mentioned earlier, throughout this entire talk,正如我之前提到的,在整个谈话中,
277I've given you two clues我给你两个线索
278to the problems I'm about to show you right now.我现在要告诉你的问题。
279Now, you may or may not have noticed them,现在,你可能或可能没有注意到他们,
280and if you didn't, here's a little hint.如果你没有,这里有一个小提示。
281If you go back and watch this again,如果你再回去看这个
282you'll notice that every time I touch my key,你会注意到,每次我碰我的钥匙,
283say the answer is hiding in plain sight,说答案藏在眼前
284I would point to the clue我会指出线索
285that you will need to quickly solve these next two problems.您需要快速解决接下来的两个问题。
286Now, there's a chance you probably just didn't even notice你可能根本没注意到
287that you perceived the touching of my key你感觉到我钥匙的触摸
288just an irrelevant gesture.只是个无关紧要的姿态
289You didn't expect such a simple action你没想到会这么简单
290could contain the answer to what you perceived可以包含答案 对于你的看法
291as a much more complicated problem.更复杂的问题
292So here are the challenges.这就是挑战所在。
293The first one, how do you drink champagne from the bottle第一个,你怎么从瓶子里喝香槟
294without opening it?不打开它?
295Immediately, your mind will start thinking马上,你的思想就会开始思考
296of all these different solutions,所有这些不同的解决办法,
297most of which probably have to do with a complicated way大部分都和复杂的方式有关
298of getting the cork off and getting the champagne out把软木圈脱下来,把香槟拿出来
299without actually opening up the bottle.没有打开瓶子。
300Keep thinking.继续想
301The next one here involves two glasses,下一个是两杯
302a dollar bill suspended between them, and a salt shaker.他们之间暂停支付一美元 和盐剂。
303And the challenge is to get the salt shaker挑战在于拿盐水
304to balance on top of the dollar bill while staying suspended保持平衡,同时暂停支付
305so when you let go, it won't drop down to the table.所以当你放手的时候 它不会掉到桌子上
306Again, the answer is probably a lot easier than you think.答案可能比你想象的要简单得多
307And also, again, if you wanna learn these,还有 如果你想学这些
308all you gotta do is watch this again你要做的就是再看一次这个
309and look for the times when I touch my key point并寻找时间 当我触摸我的关键点
310and say the answer is hiding in plain sight.并说答案是隐藏在眼前。
311This here is actually what people consider a bar bet.这其实是人们所认为的酒吧赌注。
312So if you're familiar with magic and puzzles,如果你熟悉魔法和谜题
313you probably recognize it,你可能认得它,
314and it uses the exact same principles它使用完全相同的原则
315that magicians have been using all along.那些魔术师一直使用。
316If you had a bit of difficulty figuring it out, don't worry.如果你有一点困难 找出它,不用担心。
317Because it's actually much easier因为其实容易得多
318to fool a really intelligent person骗一个聪明人
319than someone who maybe isn't quite as sophisticated.比一个可能不太成熟的人
320I got you, I got you.我扶着你,我扶着你
321But it's really true.但这是真的。
322It's actually very difficult to fool children.愚弄孩子其实非常困难.
323And I'll explain why.我会解释原因的
324For a really sophisticated person,对于一个非常成熟的人来说,
325you will almost always talk yourself你几乎总是说话自己
326out of the simple solution.从简单的解决方案。
327Even though it's the right solution,虽然这是正确的解决方案,
328your misconception will cause you to overlook the obvious.你的误解会让你忽略明显的事实
329Now this also has you call, create a false set of assumptions.现在,这也让你呼吁, 制造一套错误的假设。
330For example, a child will see a lady floating in the air例如,孩子会看到一个女士漂浮在空中
331and say, yeah, well, there are strings holding her up.并说,是的,嗯,有弦 拖住她。
332A more sophisticated person would say,一个更成熟的人会说,
333but see, I can't see any strings.但看,我看不到任何线。
334Plus, it would take a lot of strings而且,这需要很多弦
335to support the weight of a person.支持一个人的体重。
336They utilize information based upon prior knowledge他们利用基于先前知识的信息
337and experience, and they don't go beyond those parameters.和经验, 他们不会超越这些参数。
338And finally, they create a false set of expectations.最后,他们制造了一套虚假的期望。
339Because a magician passed a hoop around the lady,因为一个魔术师在女士身边经过一个圈套
340they allow this one simple action他们允许这个简单的动作
341to blind them from the truth.使他们蒙蔽真理。
342It's the perfect example of misconceptions,这是误解的完美例子,
343assumptions, and expectations all working against you,假设,和期望 所有工作与你,
344all stopping you from achieving your goal.所有阻止你实现你的目标。
345Once you master these principles,一旦你掌握了这些原则,
346you will be able to unleash the answers你就能解开答案
347and realize the benefits that are always并实现永远的好处
348hiding in plain sight.藏在眼前,
349Thank you.谢谢
350Thank you all so much.谢谢大家
351Thank you.谢谢
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