100位白手起家亿万富翁的人生建议（上）
字幕摘录
| 时间 | 英文 | 中文 |
|---|---|---|
| 0:00 | Nothing is easy, nothing is free, if you want to be successful you have to pay the price. | 没有什么是容易的,没有自由的, 如果你想成功, 你必须付出代价。 |
| 0:11 | Aliba by 18 years to today's size, yeah we are lucky, but we work much harder than most | 阿里巴18年到今天的规模,是的,我们很幸运,但我们比大多数人努力得多 |
| 0:22 | of the people. | 以人民的名义。 |
| 0:24 | Early days in my company, when some ideas come to my desk, Jack, this is a great idea | 早年在我公司,当一些想法 来到我的办公桌,杰克,这是一个好主意 |
| 0:35 | and I look at everybody, everybody say it is a good idea, I normally throw it into | 我看着每个人,每个人都说 这是一个好主意,我通常把它投入 |
| 0:39 | the rubbish, because everybody say it is good, then all the other people think, if everybody | 垃圾,因为每个人都说这是好的, 然后所有其他人认为,如果每个人都 |
| 0:45 | say this is going to be very tough, I am very interested in that tough question, and I pick | 说这是非常艰难的, 我非常感兴趣 这个艰难的问题,我选 |
| 0:51 | up and say how can we do in a different way. | 起来说我们怎么可以用另一种方式 |
| 0:55 | This is to be unique, to be different, and the third, this is my advice, and this is | 这是独特的,是不同的, 第三,这是我的建议,这是 |
| 1:07 | also telling myself every day, today is very tough, tomorrow is more tougher, the day after | 也每天告诉自己,今天很艰难,明天更艰难,第二天 |
展开字幕全文（881 条）
| 序号 | 英文 | 中文 |
|---|---|---|
| 1 | Nothing is easy, nothing is free, if you want to be successful you have to pay the price. | 没有什么是容易的,没有自由的, 如果你想成功, 你必须付出代价。 |
| 2 | Aliba by 18 years to today's size, yeah we are lucky, but we work much harder than most | 阿里巴18年到今天的规模,是的,我们很幸运,但我们比大多数人努力得多 |
| 3 | of the people. | 以人民的名义。 |
| 4 | Early days in my company, when some ideas come to my desk, Jack, this is a great idea | 早年在我公司,当一些想法 来到我的办公桌,杰克,这是一个好主意 |
| 5 | and I look at everybody, everybody say it is a good idea, I normally throw it into | 我看着每个人,每个人都说 这是一个好主意,我通常把它投入 |
| 6 | the rubbish, because everybody say it is good, then all the other people think, if everybody | 垃圾,因为每个人都说这是好的, 然后所有其他人认为,如果每个人都 |
| 7 | say this is going to be very tough, I am very interested in that tough question, and I pick | 说这是非常艰难的, 我非常感兴趣 这个艰难的问题,我选 |
| 8 | up and say how can we do in a different way. | 起来说我们怎么可以用另一种方式 |
| 9 | This is to be unique, to be different, and the third, this is my advice, and this is | 这是独特的,是不同的, 第三,这是我的建议,这是 |
| 10 | also telling myself every day, today is very tough, tomorrow is more tougher, the day after | 也每天告诉自己,今天很艰难,明天更艰难,第二天 |
| 11 | tomorrow is beautiful, but most people die tomorrow evening. | 明天很美 但大多数人明天晚上都会死 |
| 12 | To challenge myself, to do things that I didn't think I could do, to put myself in uncomfortable | 挑战自己,做一些我无法做的事情, 使自己感到不舒服 |
| 13 | situations, we all get, I would say to a young person, you can choose a life of ease and | 情况,我们都得到,我要说,一个年轻人, 你可以选择一个轻松的生活, |
| 14 | comfort, or you can choose a life of service and adventure, which one of those, when you | 或者你可以选择一种 服务与冒险的人生 当你 |
| 15 | are 90 years old, are you going to be more proud of? | 90岁了 你会更骄傲吗? |
| 16 | So, when I was young, I didn't really know what I was going to do when I got older, people | 所以,当我年轻的时候,我真的不知道 当我长大了,人 |
| 17 | kept asking me, but then eventually I thought the idea of inventing things would be really | 一直问我,但最后我 认为发明事物的想法 真的 |
| 18 | cool, and the reason I thought that was because I read a quote from Arthur C. Clarke which | 酷,而我之所以这么想是因为我读了Arthur C. Clarke的话 |
| 19 | said that a sufficiently advanced technology is indistinguishable from magic, and that | 说一个足够先进的技术与魔法是分不开的, |
| 20 | is really true. | 确实如此 |
| 21 | If you go back, say 300 years, the things that we take for granted today | 如果你回去,说300年, 我们今天认为理所当然的事情 |
| 22 | would be, you would be burned at the stake for, being able to fly, that's crazy, being | 你会在木桩上被烧死 因为能飞 疯了 |
| 23 | able to see over long distances, being able to communicate, having effectively with the | 能够长距离看到,能够沟通,能够有效地与 |
| 24 | internet a group mind of sorts, and having access to all the world's information instantly | 能够立刻获得世界所有资讯, |
| 25 | from almost anywhere on the earth. | 从地球上几乎任何地方。 |
| 26 | This is stuff that really would be magic, that would | 这是真正会 魔法,那会 |
| 27 | be considered magic in times past. | 被视作魔法在过去。 |
| 28 | In fact, I think it actually goes beyond that because | 事实上,我觉得它实际上不止于此,因为 |
| 29 | there are many things that we take for granted today that weren't even imagined in times | 我们今天认为很多事情是理所当然的, 从来没有想过 |
| 30 | past, they weren't even in the realm of magic, so it actually goes beyond that. | 过去,他们甚至没有 在魔法的范畴, 所以实际上它超越了这一点。 |
| 31 | So I thought | 所以我觉得 |
| 32 | well, if I can do some of those things, basically if I can advance technology, then that's like | 好吧,如果我可以做一些那些事情, 基本上,如果我可以 推进技术,那就好像 |
| 33 | magic, and that would be really cool. | 魔法,那会很酷。 |
| 34 | I always had sort of a slight existential crisis, because | 我总是有点存在危机,因为 |
| 35 | I was trying to figure out what does it all mean, like what's the purpose of things. | 我试图找出它的意义, 就像事物的目的。 |
| 36 | I | 一、导 言 |
| 37 | came to the conclusion that if we can advance the knowledge of the world, if we can do things | 得出的结论是,如果我们能增进世界的知识,如果我们能做一些事情 |
| 38 | that expand the scope and scale of consciousness, then we're better able to ask the right questions | 扩大意识的范围和规模,然后我们能够更好地提出正确的问题 |
| 39 | and become more enlightened, and that's really the only way forward. | 并变得更加开明, 这才是唯一的出路。 |
| 40 | I think the overarching | 我觉得总的 |
| 41 | point I want to make is that you guys are the magicians of the 21st century. | 我想说的是 你们是21世纪的魔术师 |
| 42 | Don't let | 别让 |
| 43 | anything hold you back, imagination is the limit, and go out there and create some magic. | 想象力是极限 在那里创造一些魔法 |
| 44 | I have a story about following dreams, or maybe more accurately, it's a story about | 我有一个关于追随梦想的故事, 或者更准确地说,这是一个关于 |
| 45 | finding a path to make those dreams real. | 找到一条道路 实现这些梦想。 |
| 46 | You know what it's like to wake up in the | 你知道醒来是什么感觉 |
| 47 | middle of the night with a vivid dream, and you know how if you don't have a pencil and | 半夜带着生动的梦 你知道如果你没有铅笔 |
| 48 | pad by the bed, it will be completely gone by the next morning. | 在床边,它会在第二天早上完全消失。 |
| 49 | I had one of those dreams | 我做了个梦 |
| 50 | when I was 23. | 我23岁的时候 |
| 51 | When I suddenly woke up, I was thinking, what if we could download the | 当我突然醒来,我在想, 如果我们可以下载 |
| 52 | whole web and just keep the links, and I grabbed a pen and started writing. | 整个网络和保持链接, 我抓住一支笔并开始写作。 |
| 53 | Sometimes it's | 有时候 |
| 54 | important to wake up and stop dreaming. | 醒来不再做梦 |
| 55 | Facebook wasn't the first thing I built. | Facebook不是我建的第一个东西。 |
| 56 | I also built | 我也造过 |
| 57 | chat systems and games, study tools and music players, and I'm not alone. | 聊天系统和游戏,学习工具和音乐播放器,我不孤单. |
| 58 | J.K. Rowling got | J. K. 罗林得到了 |
| 59 | rejected 12 times before she finally wrote and published Harry Potter. | 在她最终写作并出版"哈利·波特"之前,被拒绝了12次. |
| 60 | Even Beyonce had | 连碧昂丝都这样 |
| 61 | to make hundreds of songs to get Halo. | 制作上百首歌曲来获得光环. |
| 62 | The greatest successes come from having the freedom | 最大的成功来自于自由 |
| 63 | to fail. | 失败。 |
| 64 | Ideas don't come out fully formed. | 思想没有完全形成. |
| 65 | They only become clear as you work on them. | 他们只在你研究的时候才明白 |
| 66 | You just have to get started. | 你只需要开始。 |
| 67 | A change in the world that seems so clear that you are | 世界的变迁,似乎如此清晰 |
| 68 | sure someone else is going to do it. | 肯定有人会这么做 |
| 69 | But they're not. | 但他们不是。 |
| 70 | You will. | 你会的。 |
| 71 | I believe the answer is that deep inside of all of us, all of us, there's a primal desire | 我相信答案是,我们内心深处,我们所有的人, 有一个初衷 |
| 72 | to do something important with our lives. | 做一些重要的事情 我们的生活。 |
| 73 | And then they say you're crazy. | 然后他们说你疯了 |
| 74 | So remember | 记住 |
| 75 | this graduates. | 这些毕业生。 |
| 76 | When people start telling you that you're crazy, you just might be | 当人们开始告诉你 你疯了,你可能只是 |
| 77 | on to the most important innovation in your life. | 你一生中最重要的创新 |
| 78 | There's really no magic secret to it. | 根本就没有魔法秘诀 |
| 79 | It's not like there's some formula which tells | 这不是有某种公式 告诉 |
| 80 | you if you're going to do this problem, then that problem, then the other problem, you'll | 如果你要做这个问题, 然后那个问题, 然后另一个问题,你会 |
| 81 | achieve success. | 实现成功。 |
| 82 | It comes down to some preference, some intuition, and mostly truthfully it comes | 有点偏好,有些直觉, 大多是真实的 |
| 83 | down to luck. | 运气好 |
| 84 | But if you never try, you know you will not succeed. | 但是如果你不尝试, 你知道你不会成功。 |
| 85 | And by trying in areas | 并尝试在地区 |
| 86 | that you think might be fruitful, then eventually you are likely to end up with a success. | 最终你可能会成功 |
| 87 | Be hardcore. | 发坚固心. |
| 88 | Hardcore is really hard to define, but it is my favorite expression. | 硬核很难定义,但这是我最喜欢的表达方式。 |
| 89 | Hardcore. | 坚果. |
| 90 | Hardcore means tenacious. | 硬核意味着顽强。 |
| 91 | Hardcore means long term. | 硬核意味着长期。 |
| 92 | Hardcore means determined. | 硬核意味着确定。 |
| 93 | I don't care | 我无所谓 |
| 94 | what you do. | 你做什麽? |
| 95 | You're going to have to be patient and industrious and really stay after things. | 你必须要耐心和勤奋 并真正地坚持下去 |
| 96 | Things will not necessarily come to you poof immediately and overnight. | 事情不会立刻和一夜之间降临到你身上 |
| 97 | You're going to | 你会 |
| 98 | have to be determined in long term. | 需要长期确定。 |
| 99 | I say that you should pursue your passion. | 我说你应该追求你的激情 |
| 100 | If you're passionate about something and you | 如果你热衷于某事 |
| 101 | work hard, then I think you'll be successful. | 努力工作,那么我认为你会成功的。 |
| 102 | If you start a business because you think | 如果你创业是因为你认为 |
| 103 | you're going to make a lot of money at it, then you probably won't be successful because | 你会赚很多钱的 然后你可能不会成功 因为 |
| 104 | that's the wrong reason to start a business. | 这是创业的错因 |
| 105 | You have to really believe in what you're | 你必须要真正相信自己 |
| 106 | doing, be passionate enough about it so that you will put in the hours and the hard work | 做这些事时,要有足够的热情 以便你投入时间和辛勤工作 |
| 107 | that it takes to actually succeed there. | 需要在那里真正取得成功。 |
| 108 | Then you'll be successful. | 后得圆满. |
| 109 | I have a couple other little things I tell them. | 我还有几件事要跟他们说 |
| 110 | I say when you look at the accomplishments | 我当你看成就时 |
| 111 | of accomplished people and you say, boy, that must have been really hard. | 和你说的,孩子, 这一定很困难。 |
| 112 | When you look | 当你看时 |
| 113 | at something that looks hard, that was probably easy. | 看着难看的东西, 那可能很简单。 |
| 114 | Conversely, when you look at something | 反之,当你看的东西 |
| 115 | that looks easy, that was probably hard. | 看上去很轻松 可能很难 |
| 116 | You're never going to know which is which until you | 你永远不会知道 哪个是,直到你 |
| 117 | actually go and do it. | 实际上去做它。 |
| 118 | Just go and do it, try, learn from it. | 去干吧 试试 从中吸取教训 |
| 119 | You'll fail at some things. | 有些事情你会失败的 |
| 120 | That's a learning experience that you need so that you can take that on to the next experience. | 这是一个学习的经验,你需要的 这样你就可以把它带到下一个经验。 |
| 121 | Don't let people who you may respect and who you believe know what they're talking about. | 别让你尊重的人和相信的人知道他们在说什么 |
| 122 | Don't let them tell you it can't be done because often they will tell you it can't be done. | 别让他们告诉你不能这么做 因为他们常常会告诉你不能这么做 |
| 123 | It's just because they don't have the courage to try it. | 只是因为他们没有勇气去尝试 |
| 124 | I've always thought that each person invented himself for whatever reasons, through whatever | 我一直认为,每个人都 发明自己 出于任何原因, 通过什么 |
| 125 | circumstance, through whatever he has gone through, that we are each a figment of our | 不管他经历了什么 我们都是虚构的 |
| 126 | own imagination. | 自己的想象力。 |
| 127 | Some people have a greater ability to imagine than others. | 一些人比其他人更有能力想象. |
| 128 | We started noticing companies have something in common. | 我们开始注意到公司有共同点 |
| 129 | Companies that were around for | 公司周围为 |
| 130 | a really long time had a clear mission. | 一个很长的时间有一个明确的任务。 |
| 131 | They had a clear sense of values. | 他们有着明确的价值观。 |
| 132 | They had a shared | 他们有一个共享的 |
| 133 | way of doing something that was unique to them and was really, really special. | 做一些对他们来说是独一无二的 并且非常特别的事 |
| 134 | So then Joni and I, when we were three people, decided to look around companies. | 然后,乔尼和我, 当我们是三人, 决定环顾公司。 |
| 135 | I noticed | 我发现 |
| 136 | Apple, Steve Jobs talked about its core value was that he believed people with passion could | 苹果,史蒂夫·乔布斯谈到它的核心价值是他相信有激情的人可以 |
| 137 | change the world. | 改变世界 |
| 138 | He said, our products change, but our value never had. | 他说,我们的产品改变了,但我们的价值从来没有。 |
| 139 | Rule number one, you need to know that nothing replaces actually doing the work. | 规则一,你需要知道, 没有什么可以取代实际的工作。 |
| 140 | Whenever a young person tells me they aspire to be an entrepreneur, the first question | 每当一个年轻人告诉我 他们渴望成为企业家, 第一个问题 |
| 141 | I ask them is why. | 我问他们为什么。 |
| 142 | For many, they think it's a great way to get rich quick. | 对许多人来说,他们认为这是快速致富的好方法. |
| 143 | I'm going | и璶ǐ |
| 144 | to write an app, I'm going to build a company, make a few million dollars before I'm 25. | 写一个应用,我要建立一个公司, 在我25岁之前赚几百万。 |
| 145 | Look, that can happen, but frankly, that's awfully rare. | 听着,这是可以发生的, 但坦率地说,这是非常罕见的。 |
| 146 | The usual scenario is that successful | 通常的情况是成功 |
| 147 | entrepreneurs spend endless hours, days, years toiling away for little time, little pay, | 企业家花无休止的时间,几天,多年的辛劳 时间,收入, |
| 148 | and zero glamour. | 和零魅力。 |
| 149 | In all honesty, that's where the joy of success actually resides. | 老实说 成功的喜悦就在于此 |
| 150 | Meant | 赌注 |
| 151 | grinding every single day. | 每日磨炼. |
| 152 | It means putting in the 10,000 hours necessary to become a | 这意味着要投入一万小时 成为 |
| 153 | master of your craft. | 你的手艺大师 |
| 154 | I'll tell you, one of the great leaders of our time, Muhammad Ali, | 我告诉你,我们时代的伟大领袖之一 穆罕默德·阿里 |
| 155 | once said, I hated every minute of training, but I thought to myself, suffer now and live | 曾经说过,我讨厌训练的每一分钟, 但我想,我自己,痛苦现在和生活 |
| 156 | the rest of your life as a champion. | 作为冠军的余生 |
| 157 | So grind it out and live your life as a champion. | 所以,磨掉它 生活作为一个冠军。 |
| 158 | Courage, integrity, and commitment. | 勇气、正直和承诺。 |
| 159 | Those are three things that I basically live my | 这三件事,我基本上 生活我 |
| 160 | life by. | 生命从。 |
| 161 | Those three words, those three terms have worked for me. | 这三句话,这三句话对我来说是有效的。 |
| 162 | They don't work for everybody, | 他们不为所有人工作, |
| 163 | but you talk about courage. | 但你却在谈论勇气 |
| 164 | Come back to having the courage of your convictions. | 回到有勇气的信念。 |
| 165 | The ability | 能力 |
| 166 | to face failure. | 面对失败。 |
| 167 | As I say, there's nothing wrong with failing. | 如我所说,失败无碍. |
| 168 | Pick yourself up and try | 自己起来试试看 |
| 169 | it again. | 又来了 |
| 170 | You're never going to know how good you really are until you go out and you | 你永远不会知道你有多好 直到你出去和你 |
| 171 | face failure. | 脸部衰竭。 |
| 172 | Integrity, that's a given. | 正直,这是给定的。 |
| 173 | If you don't have integrity, you have nothing. | 若无正直即无所着. |
| 174 | You can't buy it. | 买不得. |
| 175 | You can have all the money in the world, but if you're not a moral and | 你可以拥有所有的钱 在世界上,但如果你不是一个道德和 |
| 176 | ethical person, you really have nothing because you only have one thing to sell in life, and | 道德的人,你真的一无所有 因为你只有一件事可以卖, |
| 177 | that's yourself. | 这是你自己。 |
| 178 | And commitment, commitment to me is the ability to stick to something. | 承诺,对我的承诺 是坚持某件事的能力。 |
| 179 | You make up your mind. | 你决定了 |
| 180 | I hate people that go out and all you talk about, they're going | 我讨厌那些出去的人 和你谈论的,他们要去 |
| 181 | to do this, they're going to do that, and they never do it, and I say, quit talking | 要做到这一点,他们会这样做, 他们从来没有做到这一点, 我说,停止说话 |
| 182 | about it. | 关于它。 |
| 183 | Just go do it. | 去办吧 |
| 184 | I can't do it. | 我办不到 |
| 185 | They don't know whether they can do it or they | 他们不知道自己能不能做到 |
| 186 | can't do it until they try it, but it's easy. | 在他们尝试之前不能这么做 但很简单 |
| 187 | I can't do it. | 我办不到 |
| 188 | I tell my kids, let's just | 我告诉我的孩子,让我们只是 |
| 189 | take that word out of your vocabulary because the word can't isn't in your vocabulary until | 从你的词汇中删除这个词 因为这个词不能在你词汇中直到 |
| 190 | you've really made an attempt to try it, and if you've really tried something and you've | 你真的尝试过 如果你真的尝试过一些东西 |
| 191 | given it your best effort, that's all I ever ask of you, but make a commitment to do something. | 尽你最大的努力,这是我一直要求你做的, 但承诺做一些事情。 |
| 192 | You have a vision, fine. | 你有远见,很好。 |
| 193 | It's not going to be a straight road to the goal line. | 这不会是通往进球线的直道. |
| 194 | It's | 这是 |
| 195 | going to be a lot of zigs and zags and throwing for some losses. | 将会是很多Zigs和zags 并扔一些损失。 |
| 196 | The other thing I say to | 我对你说的另一句话 |
| 197 | my children, I said, be on that field. | 我的孩子,我说, 在那个领域。 |
| 198 | Don't sit on the sideline. | 不坐边际. |
| 199 | Don't sit on the sideline | 不要坐在边线上 |
| 200 | and focus on what other people are doing, and don't be on that sideline and putting | 并专注于别人在做什么, 不要在边线和放置 |
| 201 | your leg out trying to trip the runner as he comes down the side. | 你的腿试图绊倒跑者 当他从侧面下来。 |
| 202 | You get on that field | 上场吧 |
| 203 | and you play. | 你来玩 |
| 204 | I think the biggest thing to do, the hardest thing to do is start. | 我想最大的事情, 最难的事情是开始。 |
| 205 | You | 你们 |
| 206 | have all these ideas, and everyone has an idea, but it's really about executing the | 有所有这些想法, 每个人都有一个想法, 但这是真正关于执行 |
| 207 | building the idea and attracting other people to help you work on the idea. | 建立这个想法,吸引其他人来帮助你研究这个想法. |
| 208 | That is the | 这是 |
| 209 | biggest challenge. | 最大的挑战。 |
| 210 | Do the work. | 动手吧 |
| 211 | Most people don't do the work. | 大多数人不做这项工作。 |
| 212 | I got this idea. | 我有个主意 |
| 213 | Then you | 礛 |
| 214 | talk to ten friends. | 与十友谈. |
| 215 | Oh, they love my idea. | 哦,他们喜欢我的主意。 |
| 216 | Oh, I don't know anybody. | 我不认识任何人 |
| 217 | Do the work. | 动手吧 |
| 218 | Sweat | 汗湿 |
| 219 | equity goes so much further than anything else, but most people, you know, they're not | 公平比其他一切都远 但大多数人,你知道,他们不是 |
| 220 | willing to do the work. | 愿意做这个工作。 |
| 221 | Oh, it's a great idea. | 哦,这是一个伟大的想法。 |
| 222 | Let's go have a beer. | 让我们去喝一杯。 |
| 223 | You know, it's a great | 你知道,这是一个伟大的 |
| 224 | idea. | 点子 |
| 225 | Let's go to the movies. | 我们去看电影吧 |
| 226 | No, you're going to have to give something up to start | 不,你必须放弃一些开始 |
| 227 | a successful company. | 一个成功的公司。 |
| 228 | It just doesn't come to you. | 它只是不来到你。 |
| 229 | You've got to go get it. | 你必须去得到它。 |
| 230 | You've got | 你已经有了 |
| 231 | to put in the time. | 把时间。 |
| 232 | You've got to put in the effort, and you know, you've got to do the | 你必须努力,你知道, 你必须做 |
| 233 | work, and I just think most people don't. | 工作,我只是觉得大多数人不会。 |
| 234 | Passion is the biggest lie to every entrepreneur | 激情是每个企业家最大的谎言 |
| 235 | because all of us are passionate about something, and just because you get passionate about | 因为我们都热衷于某事 而只是因为你对 |
| 236 | something that you can start a business in doesn't mean it's a good business. | 开个生意并不代表这是个好生意 |
| 237 | You know, | 你知道吗, |
| 238 | don't follow your dreams. | 不要跟随你的梦想。 |
| 239 | Follow your effort. | 跟着你的努力。 |
| 240 | You know, you'll find that the harder you | 你知道,你会发现 你越难 |
| 241 | work at something, the better you are. | 工作的东西,你越好。 |
| 242 | The better you are, the better chance you have | 你越好,你的机会就越大 |
| 243 | a success. | 一个成功。 |
| 244 | To all you kids down there, I was once a child with a dream looking up to the | 对下面的孩子们来说,我曾经是个孩子,梦想在望 |
| 245 | {\fn华文楷体\fs16\1cHE0E0E0}星空 | |
| 246 | Now, I'm an adult in a spaceship with lots of other wonderful adults looking down | 现在,我是一个成年人 在宇宙飞船 与很多其他美妙的成年人向下看 |
| 247 | to a beautiful, beautiful earth. | 到一个美丽美丽的地球。 |
| 248 | To the next generation of dreamers, if we can do this, | 对下一代的梦想家,如果我们能做到这一点, |
| 249 | just imagine what you can do. | 想象一下你能做些什么 |
| 250 | I've met a lot of people over the last 30, 40 years who come | 过去30,40年我见过很多人 |
| 251 | up to me and said, I had that idea about coffee. | 我对咖啡有这个想法 |
| 252 | Really? | 真的吗? |
| 253 | What'd you do? | 你们做了什么? |
| 254 | I had it before you | 我先给你的 |
| 255 | did. | 没错 |
| 256 | Okay. | 摆 |
| 257 | Don't let anyone, anyone tell you that your dreams cannot come true. | 不要让任何人,任何人告诉你 你的梦想不可能实现。 |
| 258 | And when | 什么时候 |
| 259 | I speak to young kids, I tell people, dream big and dream bigger. | 我和年轻人说话,我告诉人们, 梦想大,梦想大。 |
| 260 | And use your disappointments | 用你的失望语气 |
| 261 | and some of your failures as an opportunity to learn. | 和你的一些失败 作为学习的机会。 |
| 262 | Not to give up. | 不要放弃。 |
| 263 | Not to turn away. | 不退转. |
| 264 | You don't want to get to a point in life where you're bitter and you're angry because someone | 你不会想在生活中达到你痛苦和愤怒的地步 因为有人 |
| 265 | told you what you were dreaming could not come true because you gave up. | 告诉你你梦寐以求的事不可能实现 因为你放弃了 |
| 266 | Everyone in | 每个人都在 |
| 267 | this room has the ability, the skill, and the opportunity to do something significant | 这个房间有能力,有技巧,有机会做一些重要的事 |
| 268 | and great. | 不错 |
| 269 | From time to time, you may stumble, fall. | 偶尔,你可能会摔倒,摔倒。 |
| 270 | You will for sure count on this. | 你会相信的 |
| 271 | No | 没有 |
| 272 | doubt you will have questions and you will have doubts about your path. | 怀疑你会有疑问 怀疑你的路 |
| 273 | But I know this, | 但我知道这一点, |
| 274 | if you're willing to listen, to be guided by that still small voice that is the GPS | 如果你愿意听, 被引导 仍然小的声音,即GPS |
| 275 | within yourself, to find out what makes you come alive, you will be more than okay. | 为了找出是什么让你活下来的 你会比好得多 |
| 276 | You | 你们 |
| 277 | will be happy. | 会很高兴的 |
| 278 | You will be successful. | 你会成功的 |
| 279 | And you will make a difference in the world. | 你会改变世界 |
| 280 | You already have inside of you all of the amazing things you need to follow the dreams | 你已经有你体内的所有神奇的东西 你需要跟随梦想 |
| 281 | {\fn黑体\fs22\bord1\shad0\3aHBE\4aH00\fscx67\fscy66\2cHFFFFFF\3cH808080}你已经知道了 | |
| 282 | And if you get stuck along the way, there is a ton of free information | 如果你被困在路上, 会有一吨免费的信息 |
| 283 | available on the internet. | 可在互联网上查阅。 |
| 284 | Have faith in yourself and the person you're going to become. | 对自己和你会成为的人有信心 |
| 285 | Know | 知道吗? |
| 286 | that you are capable of all of the growth that will be expected of you and that you | 你有能力实现你和你的成长 |
| 287 | expect from yourself. | 期待从你自己。 |
| 288 | You will tackle every challenge headed your way. | 你将迎战所有挑战 |
| 289 | And if you don't, | 如果你不这样做, |
| 290 | it won't be for lack of trying. | 这不会是因为缺乏尝试。 |
| 291 | Someone will always have an opinion about you. | 总会有人对你有意见的 |
| 292 | Whatever | 随便啦 |
| 293 | you do won't ever be enough. | 你永远不够 |
| 294 | So find something important to you. | 找到对你很重要的东西 |
| 295 | Find something that you | 找到你的东西 |
| 296 | love. | 爱 |
| 297 | Make sure you talk with yourself often and think about what gives you meaning and | 确保你经常和自己交谈 想想是什么让你有意义 |
| 298 | what gives you passion. | 是什么给你激情。 |
| 299 | And then pursue it. | 然后追寻. |
| 300 | And don't settle for seconds. | 并且不要在几秒钟内安顿下来。 |
| 301 | Do what you | 做你该做的事 |
| 302 | believe in and what gives you meaning. | 相信什么让你有意义 |
| 303 | Because if you find what you believe in, then you've | 因为如果你找到了你相信的东西, 那么你已经 |
| 304 | won just by following that journey regardless of how far you get in terms of financial success | 不管你们在财政上的成功有多远 都只能通过继续旅行赢得胜利 |
| 305 | or whatever. | 还是什么的。 |
| 306 | What matters is that you find something that you care about. | 重要的是你能找到你关心的东西 |
| 307 | First, genius | 先说,天才 |
| 308 | plans and eureka moments are overrated. | 计划与Eureka时刻被高估。 |
| 309 | Follow your hunches. | 跟着你的直觉 |
| 310 | Try things and be open to where | 试试看,向哪里开放 |
| 311 | your gut tells you to go next. | 你的直觉告诉你下一个。 |
| 312 | You don't have to set out to change the world. | 你不必去改变世界 |
| 313 | Just find | 随便找找 |
| 314 | a way to make something worthwhile easier for other people. | 一种让别人更值钱的方法 |
| 315 | And you just might change | 你可能会改变 |
| 316 | the world along the way. | 沿途的世界。 |
| 317 | Second, no matter where you are, never doubt that you can be | 第二,无论你在哪里,永远不要怀疑你能 |
| 318 | a part of something big and make an impact. | 做一件大事 并产生影响 |
| 319 | There's no such thing as a flyover state | 没有飞过的地方 |
| 320 | anymore. | 现在。 |
| 321 | You're just as connected as anyone else. | 你和别人一样有联系 |
| 322 | Third, work hard for a long time. | 第三,努力工作很长一段时间. |
| 323 | And | 还有 |
| 324 | focus on your growth, not your status. | 专注于你的成长,而不是你的地位。 |
| 325 | It's cliche advice, but the truth is most people | 这是陈词滥调的忠告,但真相是大多数人 |
| 326 | are not willing to do it. | 不愿意这样做。 |
| 327 | So it's still an advantage. | 所以这还是个优势. |
| 328 | And fourth, be an optimist. | 第四,做一个乐观主义者。 |
| 329 | Probably is taking risk intelligently. | 可能正在明智地冒险 |
| 330 | Most people are pretty freaked out about risk. | 大多数人都非常害怕风险。 |
| 331 | Most people want stability in what they're doing. | 大多数人想要稳定自己正在做的事情。 |
| 332 | And by the way, part of our thing is | 顺便说一句,我们的一部分是 |
| 333 | adaptability is the new stability, like learning and so forth. | 适应性是新的稳定性,比如学习等等. |
| 334 | It can be a little challenging, | 这可能有点挑战性 |
| 335 | but you can do it actually. | 但你可以做到这一点。 |
| 336 | You have to be, you know, jump 20 feet. | 你必须,你知道,跳20英尺。 |
| 337 | Just try new things | 试试新东西 |
| 338 | a little bit and be willing to fail a little bit initially as you're doing that and kind | 一点点,并愿意 一点点失败 一开始,当你这样做和善良 |
| 339 | of do that. | 做到这一点。 |
| 340 | And that's part of taking risk intelligently. | 这是明智冒险的一部分。 |
| 341 | Because when you take risks, | 因为当你冒险时 |
| 342 | you'll learn something. | 你会学到一些东西。 |
| 343 | When you take risks, you might get a breakout opportunity. | 当你冒着风险,你可能会有一个突破的机会。 |
| 344 | When | 何时 |
| 345 | you take risk, you may discover something amazing about yourself. | 你冒险,你可能会发现 一些令人惊奇的自己。 |
| 346 | And so figure out | 所以想个办法 |
| 347 | how to take small risks intelligently. | 如何明智地承担小风险。 |
| 348 | Life is a team sport, not a solo sport. | 生活是一种团队运动,而不是独奏运动. |
| 349 | Have your | 拿着你的 |
| 350 | team help you, your allies, your friendlies, evaluate the risk, navigate it, make it lesser, | 团队帮助你, 你的盟友, 你的友人, 评估风险, 导航, 让它更小, |
| 351 | recover from it easily. | 很容易恢复过来 |
| 352 | But that's probably the thing that most people would find most | 但这可能是大多数人能找到的 |
| 353 | challenging. | 挑战性。 |
| 354 | I think that the lesson there is, at least for me, maybe you guys will be different. | 我想至少对于我来说 你们可能不同 |
| 355 | Maybe you have much more insight into what you may be doing. | 也许你对自己在做什么有更深刻的见解。 |
| 356 | But for me, the journey | 但对我来说,旅程 |
| 357 | was not predictable at all. | 完全无法预测。 |
| 358 | And it goes sort of back to the Lincoln quote, is the only | 和它有点回到林肯的话,是唯一 |
| 359 | thing I believe you can do is prepare. | 我相信你能做的是准备 |
| 360 | And that is the entrepreneurial spirit. | 这就是创业精神。 |
| 361 | To ignore the odds and charge ahead. | 忽略前方的机率和电荷 |
| 362 | You saw | 你看见了 |
| 363 | on there, if you're watching, to believe the harder I work, the luckier I get. | 在那里,如果你在看, 相信越努力工作, 我得到的幸运。 |
| 364 | To make | 来做 |
| 365 | fear of failure and dread of doing something you're not meant to do for the rest of your | 害怕失败 害怕做你不该做的事 |
| 366 | life exceed the fear of the unknown. | 生命超越了未知的恐惧 |
| 367 | There are a few common attributes that I see in founders. | 我在创始人中看到了一些共同的属性. |
| 368 | One we discussed is a level | 我们讨论过的一个层面 |
| 369 | of passion. | 充满激情 |
| 370 | Usually that's about the problem you're solving, but it can also be around | 通常这就是你正在解决的问题,但它也可能是围绕 |
| 371 | building a great business. | 建立伟大的企业。 |
| 372 | I know a lot of founders are much more driven by that than | 我知道很多创始人 更受这驱使 |
| 373 | what they actually do. | 他们实际上所做的。 |
| 374 | And I know founders kind of on the other end of the spectrum where | 并且我知道创始人 在另一端的光谱 |
| 375 | they just live and breathe what their business does. | 他们只是生活和呼吸 他们的业务做什么。 |
| 376 | So that's number one. | 所以这是第一。 |
| 377 | I'd say another common trait I see is a willingness to take risk | 我会说另一个常见的特征是愿意冒险 |
| 378 | and challenge yourself and put yourself in uncomfortable situations. | 挑战自己,让自己陷入不舒服的境地 |
| 379 | So trying new things, | 所以尝试新的事物, |
| 380 | pushing yourself. | 逼着自己。 |
| 381 | A lot of my experience in building bolts started from just getting out | 我建螺栓的很多经验 都是从刚出来开始的 |
| 382 | there and trying a ton of new business ideas and working with other founders and building | 尝试一吨新的商业理念 并与其他创始人合作和建设 |
| 383 | their businesses for them as a consultant. | 他们的生意给他们 作为顾问。 |
| 384 | So that's number two. | 故为第二. |
| 385 | And then number three, | 然后第三个 |
| 386 | this is a really key one. | 这是一个真正的关键。 |
| 387 | Your ability to build your business is entirely related to | 你建立企业的能力与 |
| 388 | your ability to attract a great team. | 你有能力吸引一个伟大的团队。 |
| 389 | So great founders surround themselves with amazing | 如此伟大的创始人 环绕自己惊人 |
| 390 | people and have the ability to convince amazing people to join their vision. | 并且有能力说服令人惊奇的人加入他们的愿景。 |
| 391 | I think people focus too much on the past and focus too much on regret. | 我认为人们过于关注过去,过于关注遗憾. |
| 392 | Even like when | 甚至像当 |
| 393 | you deal with schools, like you take like the slave idea. | 你处理学校, 就像你采取奴隶的想法。 |
| 394 | My point is I've heard of | 我想说的是 我听说过 |
| 395 | history class. | 历史课. |
| 396 | I've never heard of a class that breaks down how you balance a checkbook | 我从来没听过一个课 打破你如何平衡支票簿 |
| 397 | or how you control your finances, which my father never taught me that. | 或者你如何控制你的财务, 而我父亲从来没有教我。 |
| 398 | And I've never | 我从来没有 |
| 399 | heard of a future class. | 听说将来的课。 |
| 400 | So they keep us so focused on history that we start to believe | 因此,他们让我们如此专注于历史 我们开始相信 |
| 401 | that it actually repeats itself. | 它实际上重复自己。 |
| 402 | And we become overly traditional and we can't advance as | 我们变得过于传统 无法进步 |
| 403 | a race of beings. | 人类的种族 |
| 404 | We get too caught up in the past and what everyone's saying and what | 我们太沉迷于过去 和每个人都在说什么 |
| 405 | everyone's tweeting. | 大家都在发微博 |
| 406 | And sometimes you just have to be fearless enough to break the f***ing | 有时候你只需要无所畏惧 才能打破恶作剧 |
| 407 | simulation. | 模拟 |
| 408 | Well, I think when you, I do take time for myself and I think that's very important. | 嗯,我想当你,我确实需要时间 为自己,我认为这是非常重要的。 |
| 409 | And even going to Japan and seeing so many amazing things, I got so many great ideas. | 甚至去日本,看到很多奇妙的东西, 我得到了很多伟大的想法。 |
| 410 | And when you do take time for yourself, that's when like the magic happens and these ideas | 当你需要时间为自己着想的时候, 就像魔法发生的时候,这些想法 |
| 411 | come. | 来 |
| 412 | And I think no matter who you are, what you do, if you don't take time for yourself, | 我认为无论你是谁,你做什么, 如果你不花时间为自己, |
| 413 | you can never rejuvenate and you can never get back that creative spark. | 你永远无法恢复活力 也永远无法恢复创造力 |
| 414 | So I do take | 所以我会接受 |
| 415 | time off. | 休息时间。 |
| 416 | And I do get a lot of ideas from my travels and just being around people that | 我从旅行中得到了很多想法 和周围的人, |
| 417 | give me ideas and inspire me. | 给我点想法 启发我 |
| 418 | So I think that is really important. | 所以我认为这很重要。 |
| 419 | What's it feel like? | 感觉怎么样? |
| 420 | What does all this feel like? | 这些是什么感觉? |
| 421 | What's it feel like to innovate, to | 创新的感觉是什么? |
| 422 | be an entrepreneur? | 做企业家? |
| 423 | My view of the road went from this to this. | 我对道路的看法从这里发展到这里。 |
| 424 | I couldn't see anything. | 我什么都看不见 |
| 425 | And the only thing that really saved me was in the United States, every mile they put | 唯一能救我的 就是在美国 他们每走一英里 |
| 426 | a post with a reflector on it and it's like that little thing. | 上面有反射器的帖子 就像那个小东西 |
| 427 | It's got a little post | 有个小帖子 |
| 428 | and a reflector. | 以及一个反射器。 |
| 429 | Now here's the problem, folks. | 现在的问题是,伙计们。 |
| 430 | I couldn't see for a mile. | 我一英里都看不见 |
| 431 | And the smart thing | 聪明的事 |
| 432 | to do, the logical thing to do, is to pull over. | 这样做,逻辑上的事情, 是停车。 |
| 433 | And I'm not like my friend Bob. | 我不像我的朋友鲍勃 |
| 434 | I'm | и琌 |
| 435 | a guy who believes in pulling over, but I've also had a lot of math and I can't stop myself | 一个人谁相信停车, 但我也有 很多数学,我不能阻止自己 |
| 436 | sometimes from doing math in my head. | 有时候我脑海里做数学 |
| 437 | And here's the math that I'm doing. | 这就是我正在做的数学。 |
| 438 | I am driving | 我在开车 |
| 439 | a 2,700 pound white Toyota Tercel. | a 2,700磅白丰田特塞尔. |
| 440 | Somewhere behind me is a plow truck that weighs 16,000 | 在我身后的某处 一辆重达16000的犁车 |
| 441 | pounds. | 英镑。 |
| 442 | It's driving at 60 miles an hour by a guy who's probably been awake for a day | 它以每小时60英里的速度 由一个可能醒了一天的人驾驶 |
| 443 | and a half. | 半个 |
| 444 | I would love to pull off the road, but I don't know where the road is. | 我很想让路,但我不知道路在哪 |
| 445 | And I'm | и琌 |
| 446 | pretty sure that if I pull off and I'm wrong, I will be killed. | 我敢肯定,如果我成功而我错了, 我会被杀。 |
| 447 | And so I drive on. | 所以我开着车 |
| 448 | And the | 还有 |
| 449 | driving is pretty horrible because I don't really know where the road is and I only occasionally | 开车太可怕了,因为我真的不知道路在哪 我只偶尔 |
| 450 | get these reminders of where I think the road should be and sometimes I have to veer back | 得到这些提醒,我认为道路应该在哪里 有时我不得不回来 |
| 451 | on and that's what it feels like. | 就是这样的感觉 |
| 452 | I've started six companies. | 我创办了六家公司 |
| 453 | I've just started a non-profit. | 我刚刚开始一个非营利组织。 |
| 454 | I guess you'd call that seven. | 我猜你会叫这7。 |
| 455 | I thought I'd be better than this by now, but I'm not. | 我本以为我会比现在更好 但我不是 |
| 456 | Every | 每个 |
| 457 | time I feel the same way I felt on this terrible ski trip journey, which is that there's a | 我对这可怕的滑雪之旅 也有同样的感觉,那就是... |
| 458 | giant truck behind me that is going to kill me if I don't keep going. | 我身后有辆大卡车 如果我不继续的话,那会杀了我 |
| 459 | And I wish it was | 我希望这是 |
| 460 | a sunny day and I wish I could see the road ahead of me, but I can't. | 阳光灿烂的一天 我希望我能看到前面的道路 但我不能 |
| 461 | I just drive on | 我只是开车 |
| 462 | and I get these occasional signposts to let me know if I'm doing well or not. | 我得到这些不定期的路标 让我知道,如果我是否做得很好。 |
| 463 | And it's | 这是 |
| 464 | not about being bold. | 不是胆子大 |
| 465 | At least not in my case. | 至少我的情况不是这样 |
| 466 | I'm sure there are people who are bold. | 我敢肯定,有些人是大胆的。 |
| 467 | I | 一、导 言 |
| 468 | am not one of them. | 不是他们中的一个。 |
| 469 | I'm just a guy who keeps driving. | 我只是个不停开车的人 |
| 470 | So the thing is, I'm not like a visionary person in terms of like that I know what will | 事情是这样的,我不像一个有远见的人 那种我知道会怎样的人 |
| 471 | work and not. | 工作,没有。 |
| 472 | What I do know, however, is that if you keep executing, like the right | 但我知道,如果你继续执行, 就像权利 |
| 473 | person will figure out a way to sell umbrellas in Sahara. | 人们会想办法在撒哈拉出售雨伞 |
| 474 | Because they'll figure out that | 因为他们会明白的 |
| 475 | it's for sun protection or they'll figure out a way where it can generate electricity | 用来保护太阳 否则他们会想办法发电 |
| 476 | or something like that. | 或者类似的东西。 |
| 477 | But it's really all about execution and ideas is five percent. | 但是这其实都是关于处决的,而想法是5%. |
| 478 | Execution is 95 percent. | 处决率为95%。 |
| 479 | Well, the good news and bad news around entrepreneurship now in many sectors and many places, it's | 嗯,好消息和坏消息 围绕创业 现在很多部门和许多地方,这是 |
| 480 | easier to get started. | 更容易开始。 |
| 481 | That's the good news. | 这是好消息。 |
| 482 | The bad news is a lot of people are starting | 坏消息是 很多人开始 |
| 483 | and doing similar things. | 并做类似的事情。 |
| 484 | So the battle is now for more attention, getting noticed and | 所以这场战斗现在需要更多的关注 被人们注意到 |
| 485 | getting the right partners to take the business to the next level. | 让合适的合伙人把生意带到下一个层次 |
| 486 | And partnership is really | 而伴侣关系是真正的 |
| 487 | important. | 这很重要 |
| 488 | It's going to be one of the real defining aspects of the next era of entrepreneurship. | 这将是下一个创业时代的真正定义之一. |
| 489 | It's not just about what you do on your own. | 不只是你一个人做的事 |
| 490 | It's how you partner with other organizations | 这就是你如何与其他组织合作 |
| 491 | to take your idea and really give it scale. | 以你的创意 并真正给予它的规模。 |
| 492 | That's the best way to really break through. | 这是真正突破的最好办法. |
| 493 | Don't give up. | 别放弃 |
| 494 | There are a lot of reasons to keep fighting that battle. | 继续战斗有很多原因. |
| 495 | In the early | 早点 |
| 496 | days for us with AOL, there were some difficult days where we'd have to take a step back, | 对于我们与AOL, 有一些困难的日子 我们不得不退一步, |
| 497 | lay off people, didn't look like the company was going to make it, but we stuck with it. | 裁员,看起来公司不会成功, 但我们坚持下去。 |
| 498 | And finally, after a decade, we broke through. | 最后,经过十年,我们突破。 |
| 499 | So if you really believe in your idea, you're | 所以,如果你真的相信 你的想法,你是 |
| 500 | passionate about the idea, you believe that idea can change the world, never give up. | 对这个想法充满激情,你相信这个想法可以改变世界,永不放弃. |
| 501 | Keep fighting. | 继续战斗 |
| 502 | Eventually, you'll break through. | 最终,你会突破。 |
| 503 | I mean, I think the biggest thing that you can do is be crystal clear about the minimum | 我的意思是,我认为最大的事情 你可以做的是 明确清楚的最低 |
| 504 | set of things that are hard decisions and let go of the things where you're not sure. | 一系列难以抉择的事情 以及你不确定的事情 |
| 505 | And if you can be crystal clear on, hey, this is not a suggestion. | 如果你能说清楚,嘿,这不是一个建议。 |
| 506 | This is what we're going | 这是我们要去 |
| 507 | {\fn黑体\fs22\bord1\shad0\3aHBE\4aH00\fscx67\fscy66\2cHFFFFFF\3cH808080}我们得去 | |
| 508 | And then everything else, empower the team to do it. | 然后其他一切, 赋予团队这样做的权力。 |
| 509 | I think people respond actually | 我想人们会回应的 |
| 510 | really well to that. | 很不错。 |
| 511 | And I think when you found a company, part of the fun is you're | 我想当你找到一个公司, 一部分乐趣是 你是 |
| 512 | kind of one of the team, like your peers. | 就像你的同龄人一样 |
| 513 | And at some point, if you don't reconcile | 某个时候,如果你不调和 |
| 514 | the fact that your job is to lead, and you're actually not a peer, I don't think you can | 其实你的工作是领导, 其实你不是一个同行, 我不认为你可以 |
| 515 | be effective. | 发挥效力。 |
| 516 | That's something, you know, honestly, it's really hard. | 老实说,这很困难 |
| 517 | It's a really | 这是真的 |
| 518 | hard part for both you, and it's really hard part for members of the team that were there | 对你们俩来说都是难的,对在场的队员来说也是难的 |
| 519 | when there were eight people, and you really were peers, and you were just like, oh, we're | 当有八个人, 你真的是同龄人, |
| 520 | building this thing. | 建造这个东西。 |
| 521 | But if you don't step into that role, like that vacuum creates a | 但是如果你不介入这个角色, 就像真空产生一个 |
| 522 | tremendous amount of churn. | 数量巨大。 |
| 523 | And that's something that I think I'm still working on getting | 我觉得我还在努力争取 |
| 524 | better at. | 比较好 |
| 525 | I learned enough to be dangerous. | 我学会了足够的危险。 |
| 526 | And this is like one of the lessons in entrepreneurship | 这就像创业的教训之一 |
| 527 | is that like you don't have to be the best, but you have to be dangerous, right? | 你不必是最棒的,但你必须很危险,对吧? |
| 528 | You have | 你有过 |
| 529 | to learn just enough to be dangerous to build an idea, concept it, and show it to the world. | 学习到足够危险 来构建一个想法, 构思它, 并向世界展示它。 |
| 530 | The other thing is be relentless, okay? | 另外一件事是无情的,好吗? |
| 531 | The one thing everyone's going to tell you is | 每个人都会告诉你一件事 |
| 532 | that your idea is bad and is never going to work. | 你的想法是坏的 永远不会工作。 |
| 533 | Do you know why? | 你知道为什么吗? |
| 534 | Because 99% of ideas | 因为99%的想法 |
| 535 | don't work. | 别用 |
| 536 | And if someone says they're not going to work, they're generally right. | 如果有人说他们不会工作,他们一般是对的. |
| 537 | And | 还有 |
| 538 | because they're generally right, they convince themselves that no ideas work. | 因为他们一般是对的, 他们说服自己 没有想法是有效的。 |
| 539 | But it turns | 但它转 |
| 540 | out you have to be your own advocate, and you have to believe that it's going to work. | 你必须成为自己的倡导者, 你必须相信它会成功。 |
| 541 | Throughout our 28-year history, when we have had failures, those have ultimately resulted | 在我们的28年历史中,当我们失败时,这些最终结果是 |
| 542 | in some of the greatest successes we've ever had. | 我们曾经有过的最伟大的成功 |
| 543 | You talk about those, particularly when | 你谈论这些,特别是当 |
| 544 | someone comes to see you and they say, yeah, I'm feeling really bad because this didn't | 有人来看你,他们说,是的,我感觉很糟,因为这没有 |
| 545 | work out. | 工作出来。 |
| 546 | Okay, well, let me tell you about some other things that didn't work out that | 好吧,好吧,让我告诉你 一些其他事情 没有结果 |
| 547 | we learned a lot from. | 我们学到了很多东西 |
| 548 | And let's pick ourselves back up and let's figure out what we learned | 让我们回到过去,看看我们学到了什么 |
| 549 | from this and how we go apply that next time. | 我们下次如何应用 |
| 550 | When you're in the zone of doing things that | 当你在做一些事情的时候 |
| 551 | no one's ever done before, if you're only succeeding, you're not taking enough risk. | 没有人做过,如果你只是成功, 你没有承担足够的风险。 |
| 552 | And Google, they were rejected when they offered they wanted to sell the company for a million | 而Google,当他们提出要以一百万出售公司时,他们被拒绝了. |
| 553 | dollars to Yahoo. | 钱给雅虎. |
| 554 | And so the point is all these things start with much more modest ambitions | 所以,关键是所有这些事情 从更谦虚的野心开始 |
| 555 | and even sort of the great entrepreneurs. | 甚至是伟大的企业家 |
| 556 | And as you sort of reach each of these new | 当你找到这些新东西时 |
| 557 | milestones, you're like, okay, the goalposts move back. | 里程碑,你喜欢,好的, 门柱向后移动。 |
| 558 | And so your ambitions become much | 所以,你的野心变得很多 |
| 559 | broader over time. | 更广阔。 |
| 560 | And this is kind of, all this doesn't happen overnight. | 这是种, 所有这一切不会 一夜之间发生。 |
| 561 | So when you | 所以当你 |
| 562 | kind of look at, I talked at the beginning of how kind of daunting everything seemed | 那种眼神,我谈到一开始, 那种可怕的一切似乎 |
| 563 | because there's like the little sort of corner of stuff that you know and this world of stuff | 因为有像小角落的东西 你知道和这个世界的东西 |
| 564 | that you don't, you know, often that can be enough of a barrier to stop people from | 你没有,你知道, 经常,这可以 足够的屏障 阻止人们 |
| 565 | even getting started. | 甚至开始。 |
| 566 | So just realize that you have to be systematic about how you learn | 所以,只要意识到,你必须系统 如何学习 |
| 567 | all these things. | 这一切 |
| 568 | But, you know, this all happens one day at a time. | 但是,你知道,这一切 一天一次发生。 |
| 569 | Not to be overly competitive. | 别太有竞争力 |
| 570 | The tracks force you to compete. | 铁轨迫使你竞争。 |
| 571 | You compete, you win, you cycle | 你竞争,你赢,你循环 |
| 572 | and repeat. | 再说一遍 |
| 573 | And you need to find something where, you know, you're not always just looking | 你需要找到的东西 在那里,你知道, 你并不总是只是寻找 |
| 574 | at the people around you and you have some other reference point. | 在你周围的人 你还有别的参考点 |
| 575 | You know, this is sort | 你知道,这是排序 |
| 576 | of more of a religious cut on this, but I'm always struck by how, you know, the Ten Commandments, | 但我总是被十诫所震撼 |
| 577 | they're sort of, they're kind of, the first and last in some sense are maybe the important | 他们有点,他们有点, 第一和最后 从某种意义上说,也许是重要的 |
| 578 | ones, the end ones. | 这些,最后的 |
| 579 | The first one is you should only look to God. | 第一,你应该只看上帝。 |
| 580 | There's only one God and | 只有一个神 |
| 581 | worship Him. | 敬礼他 |
| 582 | And then the last one is you shouldn't covet anything that belongs to your | 最后一个是 你不应该渴望属于你的东西 |
| 583 | neighbor or, and so that you shouldn't look at the people around you too much. | 邻居或者,所以你不应该 看你周围的人太多。 |
| 584 | And so | 这样 |
| 585 | we need to find some way to look up, to look and not to look around. | 我们需要找到一些方法 抬头看, 而不是四处看。 |
| 586 | Because when we look | 因为当我们看 |
| 587 | around, it's not that we figure out what to do. | 周围,不是我们想出该怎么做。 |
| 588 | It just ends up being the hyper copycat, | 它只是最后是超级模仿者, |
| 589 | the medic crazed environment. | 医生的疯狂环境。 |
| 590 | And that's, so it's always, there needs to be more of | 那就是,所以它总是, 需要有更多的 |
| 591 | a, you need to find some transcendence. | a, 你需要找到一些超越。 |
| 592 | I think this is, you know, this is what's powerful | 我想这是,你知道,这是什么是强大的 |
| 593 | about the Peterson message. | 关于彼得森的消息。 |
| 594 | It can't just be fashion. | 它不能只是时尚。 |
| 595 | It can't just be what everybody | 这不可能像大家一样 |
| 596 | thinks because that's just, you're just going to be competing with people like crazy. | 认为因为那只是, 你只是要去竞争 人喜欢疯狂。 |
| 597 | I find that quite often when you go to somebody for advice, it's usually, what's baked in | 我发现,很多时候 当你去某人的建议, 它通常,什么烤在 |
| 598 | is their own personal experience. | 是他们自己的个人经历。 |
| 599 | And so quite often when you go and ask for advice, | 当你去征求建议时 |
| 600 | you know what is going to come back before you ask it, if you know that person well. | 你知道在问之前会有什么结果 如果你了解那个人的话 |
| 601 | So I find that probably the best advice that I get is typically just stories from somebody's | 所以我发现我得到的最好建议 通常是别人的故事 |
| 602 | personal experience that then I can sort of, I can sort of digest and then figure out how | 个人经历,然后我可以排序, 我可以排序消化,然后找出如何 |
| 603 | it may or may not be appropriate to sort of, to the situation that I'm in. | 对我的处境来说 也许是不恰当的 |
| 604 | So that's a great question. | 所以,这是一个伟大的问题。 |
| 605 | So it depends on the role. | 所以它取决于角色。 |
| 606 | And I'd say one of the things | 我会说一件事 |
| 607 | that I've gotten much better at over the past ten years is moving from feelings and hard | 过去10年里,我表现得更好 正在从感情和痛苦中转变 |
| 608 | {\fn黑体\fs22\bord1\shad0\3aHBE\4aH00\fscx67\fscy66\2cHFFFFFF\3cH808080}我正在避免那些在脑海中的对话 | |
| 609 | faster and making a change. | 更快地改变 |
| 610 | You know, it's the difference between thinking about and | 你知道,这是区别 思考和 |
| 611 | going to the gym and complaining or going to the gym. | 去健身房 抱怨或者去健身房 |
| 612 | One actually requires effort and | 一个实际上需要努力 |
| 613 | it hurts you. | 它伤害了你。 |
| 614 | So, you know, you just have to make those hard decisions sooner. | 所以,你知道,你只需要 做出那些艰难的决定更快。 |
| 615 | See, here's the thing. | 你看,这里的东西。 |
| 616 | One of the things I like to tell people is that I've never invented | 我喜欢告诉别人的一件事 就是我没发明过 |
| 617 | anything. | 任何东西。 |
| 618 | Everything that I do has been written about in science fiction for decades. | 我所做的一切 都写在科幻小说里几十年了。 |
| 619 | I'm | и琌 |
| 620 | just figuring out the right time to pull dusty ideas off the shelf and make them real. | 找出合适的时机 将尘土般的想法从架子上拉出来 并把它们变成现实 |
| 621 | When | 何时 |
| 622 | it comes to actually predicting the future, like out of whole cloth, boy, that's really | 来预测未来,就像整块布一样 |
| 623 | hard. | 很难。 |
| 624 | And I just want to be honest, I can't predict a lot of this stuff because a lot | 老实说,我无法预测这些东西 因为很多 |
| 625 | of the things that are happening, they're beyond even what you would expect in sci-fi. | 正在发生的事情, 他们甚至超出了你预期的科幻。 |
| 626 | Like I've talked with friends a lot about like, if you had written sci-fi that said | 就像我和朋友谈了很多一样 如果你写了科幻小说 |
| 627 | that like, yeah, there's going to be a pandemic and the particular social issues of the pandemic | 就像,是的, 会有一个大流行 和特殊的社会问题 |
| 628 | are going to be revolving around like whether or not you wear a mask and that's going to | 就像你是否戴着面具,那会 |
| 629 | become politicized in the middle of the election, it would have seemed like unreal and kind | 在选举中间被政治化了, 它看起来是不真实和善良的 |
| 630 | of not like, it would have seen not plausible. | 不喜欢,它会看到 是不可信的。 |
| 631 | And sometimes the real world is stranger than | 有时现实世界会比 |
| 632 | the fiction. | 虚构。 |
| 633 | The two things we really zero in on in people are two things. | 我们真正在人身上零的两件事是两件事。 |
| 634 | They sound simple, they end | 听起来很简单,就结束了 |
| 635 | up being very difficult. | 变得非常困难。 |
| 636 | Courage and genius. | 勇气与天才. |
| 637 | Courage is the one we talk about a lot because | 勇气是我们经常谈论的 |
| 638 | it's the one that people can learn. | 这是人们可以学习的。 |
| 639 | Courage, which is to say not giving up in the face | 勇气,就是说不要在脸上放弃 |
| 640 | of adversity, just being absolutely determined to succeed, is something that you can like | 逆境,只是绝对决心要成功, 这是你可以喜欢的 |
| 641 | force yourself to do. | 强迫自己去做。 |
| 642 | It can be very painful, you can force yourself to do it. | 它可能很痛苦,你可以强迫自己这样做。 |
| 643 | The genius | 那个天才 |
| 644 | part is a little bit hard to force yourself to do. | 这部分很难强迫自己去做。 |
| 645 | Courage without genius might not get | 没有天才的勇气可能得不到 |
| 646 | you where you need to go, but genius without courage almost certainly won't. | 你在哪里你需要去, 但天才没有勇气几乎肯定不会。 |
| 647 | And so we're | 所以我们 |
| 648 | looking for some kind of magic combination of genius and courage. | 寻找天才和勇气的魔法结合 |
| 649 | One of my partners quotes Nietzsche a lot on these topics. | 我的一位合伙人引用了尼采关于这些话题的许多说法. |
| 650 | He says it's will to power. | 他说这是权力的意志 |
| 651 | It's people who simply will not stop. | 是人不会停止的 |
| 652 | And by the way, there's always been this kind | 顺便说一句,总是有这种 |
| 653 | of thing in Silicon Valley of like sort of this, I call it the failure fetish. | 在硅谷的事情 类似这种, 我称之为失败的迷恋。 |
| 654 | Failure is good. | 失败是好事。 |
| 655 | Failure, you guys have probably all heard about this from a lot of people. | 失败了,你们可能都从很多人那里听说了 |
| 656 | Like failure is a | 就像失败一样 |
| 657 | stuff and it's great to fail a lot. | 东西,这是伟大的失败很多。 |
| 658 | And we don't buy any of that. | 我们不买任何。 |
| 659 | We think that's all | 我们认为,仅此而已 |
| 660 | complete nonsense. | 胡说八道 |
| 661 | We think failure sucks. | 我们认为失败是很糟糕的。 |
| 662 | We think failure is a terribly, terribly depressing | 我们认为失败是令人非常沮丧的 |
| 663 | thing to go through. | 事情经过。 |
| 664 | We think success, on the other hand, is wonderful. | 我们认为,另一方面,成功是极好的。 |
| 665 | You know, you wouldn't | 你知道,你不会 |
| 666 | think that this is something you have to actually say out loud, but we do find it to be clarifying | 认为这是你必须 真正大声说出来, 但我们确实发现这是澄清 |
| 667 | when we point it out. | 当我们指出它。 |
| 668 | And so we are strongly biased towards people who are so determined | 因此,我们强烈地偏向于那些如此坚定的人 |
| 669 | to succeed that they just, they never give up. | 要成功,他们只是, 他们永远不会放弃。 |
| 670 | They never quit. | 他们从不放弃。 |
| 671 | Great. | 不错 |
| 672 | So it's called spade to | 所以这叫"刺" |
| 673 | spa. | |
| 674 | A lot of people become entrepreneurs specifically as a way to try to become extremely | 很多人成为企业家 特别是为了成为极端 |
| 675 | wealthy. | 有钱 |
| 676 | So they see themselves starting the next Facebook or Google. | 所以他们看到自己开始 下一个Facebook或谷歌。 |
| 677 | However, the odds of being | 然而,可能性是: |
| 678 | that successful are actually incredibly small. | 成功其实很小 |
| 679 | So only a handful, an entire generation of companies | 所以只有一小撮 整整一代的公司 |
| 680 | actually end up getting to that scale. | 最终会达到这个规模 |
| 681 | 这是来自CB Insights的漏斗。 | |
| 682 | It shows | 它显示 |
| 683 | how many seed funded tech companies get through each round of funding. | 每轮资金中有多少个种子资助技术公司。 |
| 684 | So even if we reduce our | 所以,即使我们减少我们的 |
| 685 | ambitions a bit to becoming a unicorn, so a company with a billion dollar valuation, you still have | 成为独角兽的野心, 所以一个有十亿美元价值的公司, 你仍然有 |
| 686 | like incredibly long odds. | 像惊人的长概率。 |
| 687 | So only one percent of seed funded companies get all the way through | 所以只有百分之一的种子资助公司 一路通过 |
| 688 | this funnel. | 这个漏斗。 |
| 689 | Now getting to six rounds of funding, it's not exactly the same as becoming a unicorn, | 现在有六轮资金 和成为独角兽不一样 |
| 690 | but it's pretty well correlated. | 但它的关联性相当强。 |
| 691 | Most of the unicorns I know had to have at least that many | 我认识的大多数独角兽 至少有这么多 |
| 692 | rounds of funding. | 几轮资金。 |
| 693 | So to get there, you have to have a truly great idea. | 所以,为了到达那里, 你必须有一个真正的伟大的想法。 |
| 694 | It's got to be unique, | 它必须是独特的, |
| 695 | defensible, going after a large market. | 防守,去一个大市场。 |
| 696 | You have to execute extremely well. | 你得好好执行 |
| 697 | So that means you have | 所以,这意味着你有 |
| 698 | to work hard, you have to attract right people, and you have to have a better strategy than your | 要努力工作, 你必须吸引正确的人, 你必须有一个更好的策略 比你 |
| 699 | competitors. | 竞争对手。 |
| 700 | And you also just have to be really, really lucky because there's a lot of things that | 你也只是要非常非常非常幸运 因为有很多事情 |
| 701 | can get in your way and a lot of them aren't even in your control. | 挡住你的路 很多人甚至控制不了 |
| 702 | You can't guess, you can't think. | 不可猜不可思议. |
| 703 | There's a knowing. | 有识者. |
| 704 | You have to know that even if it doesn't work today, tomorrow, this artist that | 你必须知道,即使它不工作 今天,明天,这个艺术家 |
| 705 | I play that weren't popular at the time, I play more than I play current artists. | 我演奏那些在当时并不流行,我演奏的比现在的艺术家还多. |
| 706 | Shiggy Otis, | 史基奥蒂斯 |
| 707 | I suggest you just go look up Shiggy Otis. | 我建议你去找史基奥蒂斯 |
| 708 | He was amazing at the time. | 他当时很厉害 |
| 709 | You got no Shiggy Otis? | 你没有史基奥蒂斯吗? |
| 710 | And at the time, it wasn't this hugely popular thing, but I think when it all | 那时候不是这么受欢迎的 但我想当这一切 |
| 711 | said and done, we would play that music more than any other music. | 说和做了,我们会演奏的音乐 比其他任何音乐都多。 |
| 712 | So you have to have this knowing | 所以你必须知道这一点 |
| 713 | that, okay, it may not work today, it may not work tomorrow, but this is the right thing and this is | 好吧,今天可能不行,明天可能不行, 但这是正确的事情,这是 |
| 714 | what I'm doing and this is what's feeding me. | 我在做什么,而这是 供养我。 |
| 715 | So that would be the best advice that I can give you, | 这样我才能给你最好的建议 |
| 716 | that knowing, just believe in what you're doing. | 知道,只要相信 你正在做的事情。 |
| 717 | And if you don't believe in it, then you're not | 如果你不相信,那么你就不会 |
| 718 | doing it. | 做到这一点。 |
| 719 | You haven't figured out the thing that you do best yet. | 你还没想明白你最擅长的事 |
| 720 | When you feel it and when you know, | 当你感觉到它,当你知道, |
| 721 | no one can tell you. | 没人能告诉你 |
| 722 | You only have to be right once. | 你只需要对一次 |
| 723 | You be fearless every day and when you | 你每天都是无畏的 当你 |
| 724 | feel like it, just pretend, girl. | 感觉像它,只是假装,女孩。 |
| 725 | That's it. | 就这样 |
| 726 | Really and truly. | 真实真实. |
| 727 | Don't let them see you sweat. | 别让他们看到你出汗 |
| 728 | You know, it was real weird getting congratulations texts from people for money. | 你知道,这是真的怪怪的 得到人们的祝贺 短信的钱。 |
| 729 | You know, I was just | 你知道,我刚刚 |
| 730 | like, wait, how does, I never got congratulated for money before. | 等等,我从没因为钱而得到过祝贺 |
| 731 | Like, that shit is crazy. | 喜欢,狗屎是疯了。 |
| 732 | But | 不过 |
| 733 | it made sense when I realized that it was inspiring to people that they felt like this is | 当我意识到这激励着人们 他们觉得这样 |
| 734 | from knowing my humble beginnings. | 从知道我的谦卑开始。 |
| 735 | They see the possibility and it gives them hope | 他们看到了可能性 给他们带来了希望 |
| 736 | and that made me feel really happy. | 这让我觉得很快乐 |
| 737 | Yes, and for those who want to be a part of the Billionaire | 是的,那些想成为亿万富翁的人 |
| 738 | Club, we want to know some tips. | 俱乐部,我们想知道一些小费。 |
| 739 | I saw that you ate caviar for breakfast. | 我看到你吃鱼子酱吃早餐。 |
| 740 | So what other tips do | 那其他小费怎么办? |
| 741 | you have if we join the club? | 你有 如果我们加入俱乐部? |
| 742 | You have to work really hard. | 你必须努力工作。 |
| 743 | A lot of sleepless nights. | 很多无眠之夜. |
| 744 | Do not | 别 |
| 745 | quit but also try to take breaks and I gotta give myself that advice. | 戒烟,还要休息 我得给自己个建议 |
| 746 | You gotta take breaks | 你该休息了 |
| 747 | just to check in with yourself. | 只是来看看你自己 |
| 748 | Realize that you're gonna run across a lot of rejection. | 知道你会遇到很多的拒绝。 |
| 749 | I say this | 我说这个 |
| 750 | time in and time out. | 时间和时间。 |
| 751 | Be prepared for the rejection no matter how bad it is. | 准备拒绝,无论它有多糟糕。 |
| 752 | Don't let it overcome | 不要让它克服 |
| 753 | you or influence you. | 你或影响你。 |
| 754 | Keep on going towards what you want to do no matter what. | 继续往你想做的事去 |
| 755 | No matter whether | 不管怎么样 |
| 756 | bills are paid, not paid. | 账单是支付的,而不是支付的。 |
| 757 | Someone says no a thousand times. | 有人说无上千遍. |
| 758 | Again, go back to be as enthusiastic | 再说一遍,回去热情点 |
| 759 | on door number 100 as you were on door number 1. | 在100号门 你当时在1号门。 |
| 760 | But believe in yourself and it's really all about | 但相信自己,这是真的 |
| 761 | knowing you have a great service or a great product. | 知道你有一个伟大的服务 或伟大的产品。 |
| 762 | When you grow up, you tend to get told | 当你长大后,你往往被告知 |
| 763 | that the world is the way it is and your life is just to live your life inside the world. | 这个世界是它的方式, 你的生活只是生活在世界里。 |
| 764 | Try not | 尝试不要 |
| 765 | to be too much fun. | 变得太有趣了 |
| 766 | Save a little money. | 省点钱吧 |
| 767 | But life, that's a very limited life. | 但生活,这是一个非常有限的生活。 |
| 768 | Life can be much | 生活会很多 |
| 769 | broader once you discover one simple fact. | 一旦你发现一个简单的事实 就会更宽一些 |
| 770 | And that is everything around you that you call life | 这就是你身边的一切 你称之为生命 |
| 771 | was made up by people that were no smarter than you. | 是那些比你更聪明的人编的 |
| 772 | And you can change it. | 你可以改变它。 |
| 773 | You can influence it. | 你可以影响它。 |
| 774 | You can build your own things that other people can use. | 你可以自己建造别人可以使用的东西. |
| 775 | And the minute that you understand that | 当你明白这一点时 |
| 776 | you can poke life and actually something will, you know, if you push in something will pop out | 你可以戳生命,实际上的东西 会,你知道,如果你推的东西 会冒出来 |
| 777 | the other side that you can change it. | 另一边,你可以改变它。 |
| 778 | You can mold it. | 你可以做个模具 |
| 779 | That's maybe the most important thing | 这也许是最重要的 |
| 780 | is to shake off this erroneous notion that life is there and you're just going to live in it | 就是摆脱这个错误的观念, 生活在那里,你只是要生活在其中 |
| 781 | versus embrace it, change it, improve it, make your mark upon it. | 与拥抱它,改变它,改善它, 使你的标记它。 |
| 782 | I think that's very important. | 我觉得这很重要 |
| 783 | The methods I use to craft goals. | 我用来设计目标的方法 |
| 784 | So I stated that each of my decade has goals and focus that | 所以我说,我的十年中每个十年都有目标和重点 |
| 785 | I wanted to put my efforts, energy and time against it. | 我想用我的努力,精力和时间来对抗它. |
| 786 | So my 20s was those of learning. | 所以我的20多岁是学习的 |
| 787 | 30s was focused on making the startup really successful. | 30年代专注于让启动真正成功. |
| 788 | 40s was try to incorporate having | 40年代试图纳入 |
| 789 | family and children into my life if possible. | 如果可能的话,家庭和孩子们会进入我的生活。 |
| 790 | And then 50s, I just turned 62 months ago. | 50多岁,我刚满62个月 |
| 791 | When I was a proctor and gamble, you know, one of the really valuable learning I had is that | 当我是一名导师和赌徒时,你知道, 我学到的一个真正有价值的东西是 |
| 792 | setting goals and setting goals, you need to make it smart. | 设定目标,设定目标,你需要使其聪明。 |
| 793 | So specific, measurable, actionable, | 如此具体、可衡量、可采取行动 |
| 794 | relatable, time-bound. | 耐人寻味,有时间限制。 |
| 795 | So smart goals. | 这么聪明的目标。 |
| 796 | That when you realize that you have something to give, | 当你意识到你有些事情要做的时候 |
| 797 | that you give it, that you don't hold back and that you, even if you're afraid to do it, | 你给了它,你没有阻拦 你,即使你害怕这样做, |
| 798 | don't hold back because you've been given opportunities and gifts and talents for a reason | 不要因为你得到机会和天赋 和才能而犹豫 |
| 799 | and it's to share them and help other people understand that they may have that gift or a | 而是分享他们 帮助其他人理解 他们可能拥有这种天赋 |
| 800 | better world for everyone. | 给每个人带来美好的世界 |
| 801 | So that's why I'm here. | 故知如来. |
| 802 | Not because I'm a great speaker and not because I | 不是因为我是一个伟大的演说家 也不是因为我 |
| 803 | have a lot of credibility. | 有很多的可信度。 |
| 804 | It's because I'm humble enough to know that what I have to offer | 是因为我谦卑到知道自己能提供的东西 |
| 805 | has been given to me. | 已经给我。 |
| 806 | We all have the opportunity to build bridges. | 我们都有机会建造桥梁。 |
| 807 | We all have the opportunity to | 我们都有机会 |
| 808 | be examples. | 成为实例。 |
| 809 | We all have the opportunity to be leaders. | 我们都有机会成为领导人。 |
| 810 | We all have the opportunity to do | 我们都有机会 |
| 811 | something good. | 不错的东西。 |
| 812 | Never, ever turn away from that opportunity. | 永远不要放弃这个机会。 |
| 813 | Fortunately, I thought differently | 幸好我的想法不一样 |
| 814 | and because I thought differently and I had the strong conviction, I continue to build out the | 因为我的想法不同 并且我有强烈的信念, 我继续建设 |
| 815 | side project of Palo Alto Delivery into the fast-growing technology company that it is today. | Palo Alto Services的配套项目 进入了快速发展的技术公司 |
| 816 | So that's my third lesson. | 这就是我的第三课。 |
| 817 | To summarize the three lessons I've shared with you today, | 为了总结我今天给你们的三课 |
| 818 | one, do things that don't scale. | 一,做一些没有规模的事。 |
| 819 | That allows you to move really quickly and you should use that | 这样你才能快速行动 你应该用它 |
| 820 | as an opportunity to learn as much as you can. | 作为尽可能多学习的机会. |
| 821 | Second, don't be attached to your plans. | 第二,不要被附在你的计划上. |
| 822 | Startups are inherently chaotic and unpredictable so you're never going to be able to predict | 初创计划本来就是混乱和无法预测的 所以你永远无法预测 |
| 823 | everything that's coming your way. | 所有你走过的路。 |
| 824 | And third, trust your gut. | 第三,相信你的直觉。 |
| 825 | You're going to hear advice | 你会听到建议的 |
| 826 | and opinions from a lot of different people, many of whom you might respect. | 以及来自许多不同人的意见, 你可能尊重他们中的很多人。 |
| 827 | But at the end | 不过最后 |
| 828 | of the day, it's up to you to make that final call. | 今天,由你来做最后决定 |
| 829 | Super, super simple, ugly. | 超级,超级简单,丑陋。 |
| 830 | Honestly, we | 老实说,我们 |
| 831 | weren't really expecting anything. | 并没有真正期待什么。 |
| 832 | We just launched it and all we wanted to see was, | 我们刚刚推出它 我们只想看到, |
| 833 | would we get phone calls from this? | 我们会接到电话吗? |
| 834 | And if we got enough phone calls, then maybe this | 如果我们有足够的电话, 那么也许这个 |
| 835 | delivery idea was something we're pursuing. | 送货的想法是我们追求的 |
| 836 | So we put it up there. | 所以我们把它放在那里。 |
| 837 | We weren't really expecting | 我们没想到 |
| 838 | anything and we were driving back home and all of a sudden we got a phone call. | 我们开车回家 突然接到电话 |
| 839 | Someone called, | 有人打电话 |
| 840 | they wanted to order Thai food and we're like, oh wow, this is a real order. | 他们想订泰国菜 我们就像,哦,哇,这是真正的订单。 |
| 841 | We have to do | 我们必须这么做 |
| 842 | something about it, right? | 这件事,对不对? |
| 843 | So we're in our cars and we're like, okay, we're not doing anything | 所以,我们是在我们的汽车, 我们喜欢,好吧,我们没有做什么 |
| 844 | right now. | 现在 |
| 845 | Let's just stream by Siam Royale, pick up some pad thai and let's try to learn how | 我们到暹罗河边去,拿些垫子来,我们试着学学 |
| 846 | this whole delivery thing works. | 这整个送货工作。 |
| 847 | And we did. | 我们做到了。 |
| 848 | We delivered to this guy up in Alpine Road and that | 我们在阿尔卑斯路送了这个家伙 |
| 849 | was like our first ever delivery, right? | 那是我们第一次送货 对吧? |
| 850 | It was like the best first delivery slash worst delivery | 这就像最好的第一次交货 斜线最差的交货 |
| 851 | you could have asked for. | 你本可以问的 |
| 852 | We couldn't make this stuff up. | 我们无法编造这些东西。 |
| 853 | And yeah, and then the next day we got | 是的,然后第二天我们得到了 |
| 854 | two more phone calls. | 再打两个电话 |
| 855 | The day after that we got five and then it became seven and then became 10 | 之后的第二天,我们得到了5, 然后它变成7,然后成为10 |
| 856 | and then soon we started gaining traction on campus with powwowtodelivery.com, which was pretty | 很快,我们开始在校园中 获得牵引力 与powowto交付。 |
| 857 | crazy because think about it, right? | 疯了,因为想想,对不对? |
| 858 | This was a landing page. | 这是一个登陆页。 |
| 859 | You had to look up PDF menus to | 您必须查看 PDF 菜单 |
| 860 | place your order and they had to call in. | 把你的订单,他们不得不呼叫。 |
| 861 | This isn't exactly the most professional looking site, | 这可不是最专业的网站 |
| 862 | yet people were still, we kept getting phone calls, we kept getting orders and that's kind of when we | 但人们仍然在, 我们不断接到电话, 我们不断收到订单, |
| 863 | knew we were onto something. | 知道我们发现了什么 |
| 864 | When people are willing, like we knew we found this need people | 当人们愿意,就像我们知道 我们发现这个需要的人 |
| 865 | wanted when people are willing to put up with all this. | 当人们愿意忍受这一切时 |
| 866 | So I think another key point to remember is | 所以我想另一个关键点是 |
| 867 | that we launched this in about an hour, right? | 我们一小时后就启动了这个,对吧? |
| 868 | Like we didn't spend, you know, we didn't have | 就像我们没有花,你知道,我们没有 |
| 869 | any drivers, we didn't have any algorithms, we didn't spend, you know, we didn't have a backend, | 任何司机,我们没有任何算法, 我们没有花费,你知道,我们没有后端, |
| 870 | we didn't spend six months building like a fancy dispatch system and we don't have any of that. | 我们没有花6个月 建设像一个花哨的调度系统 我们没有任何这样的。 |
| 871 | We just launched because at the beginning none of that is necessary, right? | 我们刚刚开始 因为一开始这些都没有必要 对吧? |
| 872 | At the beginning it's | 一开始 |
| 873 | all about testing your idea, trying to get this thing off the ground and figuring out whether this | 所有关于测试你的想法, 试图把这东西从地面上解开 并找出这个 |
| 874 | was something people even wanted. | 是人们想要的 |
| 875 | And it's okay to hack things together at the beginning. | 一开始可以一起黑进去 |
| 876 | At YC there's a mantra we like to talk about is doing things that don't scale. | 在共青团里,我们喜欢讲一个曼茶罗 做一些没有规模的事 |
| 877 | So at the beginning | 所以一开始 |
| 878 | we were the delivery drivers. | 我们是送货司机 |
| 879 | The fundamental aspect of it is you have to have that strategic | 其根本方面是,你必须拥有这一战略 |
| 880 | vision, that level of innovation, that blank slate approach and just pure drive, hours, everything | 愿景,创新水平, 空白的板块方法 和纯粹的驱动,小时,一切 |
| 881 | that you need to put into it like no tomorrow to be able to succeed. | 你需要像明天一样投入其中 才能成功 |
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